Travis Scott: Net Worth, Business, Career & Cars

Travis Scott is an award-winning American rapper known for his lyrical prowess and psychedelic music. He is also a record producer, songwriter, and surprisingly a decent singer as well. Travis Scott makes his music but is credited for producing epic music for leading artists like Kanye West, Rihanna, Madonna, and Drake.

In terms of wealth, Travis Scott net worth of approximately $70 million making him one of highest paid rappers in the world today.

So, how did he come to acquire this net worth? Here is a detailed and insightful piece on everything you need to know about this rapper who made headlines following an unfortunate incident that happened at one of his acclaimed festivals. Stick around for this and much more.

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Travis Scott’s Early Days

Travis Scott who’s also known as Jacques Berman Webster II, was born in Huston, Texas, on April 30th, 1991. Scott was left under the care of his grandmother at South Park, Houston by his parents but were later reunited in Missouri City.

He then attended Elkins High School and graduated in 2008 where he showcased his musical ability through theatre. Travis subsequently joined the University of Texas (San Antonio) but quit two years later to pursue his aspiration which was music.

Travis Scott’s Music Career

Travis Scott’s career in the hip-hop industry got underway after quitting school at 16 with the release of an untitled first Ep in 2008, a project he did jointly with his friend known as Chris Holloway. The duo split up following some disagreements between the two.

Travis Scott Net Worth

Scott formed another rap group with his former classmates shortly after parting ways with Chris and went on to release several collaborative albums between 2009 and 2012. Travis Scott remained under the radar for a long time and hence resolved to move elsewhere.

In a bid to launch his solo career, he relocated to L. A for greener pastures. Life in Los Angeles never went according to plan mainly because he lacked the financial backing of his parents or friends.

So, he left Los Angeles and returned to his parent’s home in Missouri City but was unfortunately kicked out after a while. He again returned to LA for a second time to follow his career goal where he was accommodated by a friend to jumpstart his stagnating career.

Remarkably, his big break came after T.I (American rapper) heard one of his records, Lights, in 2012. T.I. reached out to Travis Scott through one of his representatives marking the beginning of a great working relationship between the two.

Travis got signed under the Epic Records label and also signed a publishing deal with Kanye West’s Good Music.

Career Breakthrough

Travis Scott released his debut (official) mix tape album titled Owl Pharaoh on May 2013. He then announced that he was working on yet another project(studio album) barely one year after making the mixtape under the Grand Hustle record label.

The album, ‘Rodeo’, enjoyed commercial success after selling millions of copies in the US. Travis Scott embarked on a US tour to promote his album and he managed to sell out arenas in major cities as the headliner.

In 2015, Travis Scott worked on two albums titled Rodeo and Birds in the trap sing (second studio album) which both featured collaborations with renowned artists like Kanye West, and Justin Bieber, among others. Scott signed on to Universal Music Publishing Group to reach a larger audience.

Rodeo debuted at number one on the US Billboard Rap Album chart after its release.

Astroworld, the title of Travis Scott’s third studio album, was released on August 2018. The album went on to become a global hit because of chart-topping singles such as ‘sicko mode’ and ‘Astroworld’.

The unprecedented success of the album became the highlight of his music career. His stock rose even higher when he was named a guest performer at the Super Bowl Halftime Show in 2018.

In 2019, Travis Scott announced the release of a documentary titled ‘Look Mom i can fly’ on Netflix. The feature film was aimed at giving his avid supporters a front-row seat into his entire musical journey including the hardships he faced along the way.

Travis Scott also does production work for many other superstars in the music industry.

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Dealing with the Pandemic

Following the emergence of the global pandemic in 2020, Travis did online shows and performances in collaboration with Fortnite. He released several bangers making him the first rap artist to have three #1 songs on the Billboard chart in the same year.

Travis Scott on Fortnite

The following year he released tunes like ‘Escape Plan’, ‘Goosebumps’, and several collaborations.

A fourth studio album titled ‘Utopia’ was rumored to be underway with the release of two singles off the album. Scott’s return to live performances happened in 2021 during the third annual Astroworld Fest following cancellations in the previous year.

He also made a cameo on a film titled Gully depicted as a store owner in 2021.

Astroworld festival Tragedy

Travis Scott faced several indictments in the wake of a tragic event that happened on November 2021 during a 50,000 people Astroworld Festival concert. Reports show that there was laxity involved by the security personnel when the trouble began to brew.

Travis on the other hand was bashed for continuing with his performance instead of halting his show to avoid or reduce any casualties and injuries from happening.

Sadly, 21 people succumbed to injuries sustained that night while hundreds were badly injured during the uncontrolled crowd stampede. Since that incident, Travis Scott has reportedly settled with families who lost their loved ones at the Astroworld event.

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Travis Scott Business Ventures

On average, Travis Scott makes approximately makes over $ 10 million per year from his music alone. Apart from music, he is also a shrewd businessman with several business ventures he runs earning him millions on the side.

Below is a list of business ventures and jaw-dropping endorsement deals Scott has made over the years.

Record Company

Back in 2017, Travis founded his own recording company known as Cactus Jack Records. He has since signed and promoted various artists under the record label. To date, the record label has released six albums and one compilation album. Notable artists under the label currently include Don Toliver, Sheck Wes, and SoFaygo.
Cactus Jack Records’ net worth is estimated to be around $29 million as of 2023.

Concerts

Astroworld festival- the annual event which has now been held four times has earned him millions of dollars until recently when tragedy struck at one of these events. According to credible reports on his earnings from the event, Travis was said to have made over $65 million in the 2021 Astroworld tour.

Astroworld Festival

One ticket to the show was priced from $70 up to $1000 or more depending on the VIP options you choose. Revelers are usually treated to an impressive lineup of guest artists from all over the US.

Reliable sources show that Travis Scott made over $50 million from concerts and shows in 2019. In 2020, Astroworld Festival reportedly made Travis $40 million richer making him one of the top earners of 2020.

Apart from headlining his shows, he has been seen touring with other international artists and not only those in his genre of music. In 2016, he toured alongside Rihanna on her Anti World Tour and most recently with Kendrick Lamar on the Damn Tour.

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Collaborations in the Fashion industry

Scott is known to have existing collaborations with huge corporates such as Nike and Dior.

Travis x Nike announced their partnership on April 2020 with the release of an inaugural shoe wear line called Cactus Jack Air Jordan 1. The deal signed is believed to be in the region of $10 million per year plus add-ons.

Shortly after signing the multi-million Nike endorsement deal, they announced the release of the first designer sneaker dubbed Travis Scott x Air Jordan 1. The sneaker shoe was released on December 2017. The most recent release was the Air Jordan 4 Retro retailing at all major stores.

In 2019, Scott partnered with Saint Lauren during their summer and spring collection campaign.

Travis is rumored to have made roughly over $20 million from the Fortnite event he appeared in in 2020. The company distanced itself from the rapper after the well-documented tragedy and other brushes with the law.

The Travis x MacDonald’s Collaboration

In 2020, Travis Scott announced his partnership with fast-food chain MacDonald’s. The deal was reportedly going to make him $20 million richer at the end of the endorsement deal. In effect, Mcdonald’s introduced a meal named after him calling it “The Travis Scott”.

The Travis x MacDonald's Collaboration

This was only the second time the renowned fast-food chain had ever named a meal after a celebrity. There were reports that Cheese Burger sold out fast in almost every restaurant offering the special.

On top of that, Travis Scott and MacDonald teamed up with Cactus Jack to create merchandise goods like bags and pillows. McDonald’s ownership acknowledged the positive impact this partnership had on sales, particularly in the younger demographics aged below 34 years.

Currently, big corporates are using entertainers like Travis to reach the aforementioned set of customers. It has proved to work like clockwork on countless occasions.

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Properties

Travis Scott’s net worth affords him all the luxury money can buy and rightly so. He owns an impressive property portfolio which includes expensive mansions and a fleet of cars at his disposal.

  • Travis bought a $ 14 million apartment in his hometown Houston in 2019.
  • In 2020, Travis forked out a cool $23.5 million to acquire a house in Brentwood.
  • Although Travis separated from his former wife Kylie Jenner, they jointly bought an apartment in Beverly Hills valued at $13.45 million. However, they recently put the property up for sale at the cost of $22 million.

Car collection

Travis Scott parking lot has several posh cars estimated to be worth over $13 million. Some cars are outrageously expensive while others are extremely rare making them priceless. His most expensive car is believed to be a $5.5 million Bugatti Veyron.

Cactus Jack Foundation

Travis Scott gives back to the community through his foundation which he established in November of 2020. The foundation is aimed at empowering young people by helping them access education and creative spaces to enrich their lives and those around them.

Travis Scott personally donated over $1 million in 2022 towards the education of over one thousand students graduating from HBCU College. Travis Scott was also on one occasion found distributing children’s toys to kids back in his hometown, Houston.

Recognitions and Awards

To date, Travis Scott has released four studio albums and two Mixtapes. These include; (in order of release)

Albums: Rodeo, Birds in the Trap Sing McKnight, Astroworld, and Utopia.

Mix Tapes: Owl Pharaoh and Days Before Rodeo

Travis Scott’s artistry has gained him recognition around the globe enough to walk away with multiple coveted awards and nominations. In 2013, he was nominated twice for the Best Mixtape award category at the BET Hip Hop Awards but missed out on both.

Astroworld’s album is the most successful work in his career based on the countless nominations and awards he has gotten ever since its release. Astroworld won the BET Best Rap Album of the Year in 2018 (rap/hip hop) and the International Album of the Year in 2019.

His top hit single Sicko Mode has won Scott several awards including Best Rap Song of the Year 2020 including getting Grammy nominations virtually every year since 2017. ‘Sicko Mode’ won the Top Streaming Song at the 2019 Billboard music awards.

Travis Scott also collaborated with other artists in the making of the ‘Power is Power’ soundtrack for the mega-hit television series, Game of Thrones. The now-concluded series has won many awards.

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Marriage Life

Travis Scott dated Kylie Jenner in 2017. Kylie gave birth to their daughter Stormi Webster on December 2018. The couple is believed to have ended their relationship amicably.

Travis Scott and Kylie Jenner

It’s worth pointing out that Kylie Jenner’s net worth is over $600 million, which is almost ten times more than Travis Scott’s net worth.

Conclusion

Travis Scott is the embodiment of starting from the bottom and coming out on top after overcoming many stumbling blocks in the music industry. His Netflix documentary is a very insightful feature that shows his hustle to the top. Travis Scott’s net worth as of 2023 is estimated at $70 million and could be higher at the end of the year. This estimate is a steady improvement from five years ago when he was valued at just $17 million.

Lastly, Travis Scott’s net worth aforementioned is impressive but it’s still nowhere near the richest Rapper in the world right now. Jay Z holds the title of the richest Rapper with over a net worth of $ 2.5 billion and is also the first ever rapper to ascend to billionaire status.

Before you leave

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David Fortune has been the editor NoBSIMReviews.com since 2019. He is an expert at writing content on stock advisory services, side hustles, reviewing online business opportunities and many more topics. You can learn more about David on our about us page.

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