Sophie Howard Review: I Tried Her Amazon Course

Interested in Sophie Howard reviews and wondering if she is legit?

Today I am taking a closer look at Sophie Howard to see if she is indeed a legitimate source of information on selling on Amazon.

Sophie Howard, a self-proclaimed “Amazon selling queen,” is an Amazon marketer who has built successful businesses on Amazon and now provides valuable insights on how to succeed in the world of e-commerce.

In this Sophie Howard review, I will be evaluating her credentials, her advice, and her results to see if she is someone you should trust with your finances.

Before I start…

If you’re tired of scams and want a real solution for making money online, check out my no.1 recommendation.

This is the best business to start in 2023 and made me over 27k last month alone:

Go here to see my no.1 recommendation for making money online

RECOMMENDED: Go here to see my no.1 recommendation for making money online

Who is Sophie Howard?

Sophie Howard is an Amazon seller and online business coach.

With years of experience working in this field, she has developed a strong understanding of what it takes to be successful as an Amazon seller in 2023.

Sophie Howard

She has started and sold two Amazon businesses, one for 7-figures and as of writing this, she is already working on another business.

Sophie Howard’s Businesses

When Sophie Howard ventured into the world of ecommerce selling things on Amazon, she made $1.5 million in sales in her first 18 months (we don’t know what her net profit was because it can be expensive to run an online business).

Sophie’s first major success was an Amazon e-store that sold New Zealand wool products to the US and Europe.

She had taken an Amazon course but instead of focusing on one or two products as she was told, she decided to launch 400 products in her first year, drawing on her background working with startups. It paid off and she built a high-value business quickly.

Her next two major hits were two Amazon e-stores — one selling organic loose leaf tea and the other selling incontinence products.

It is worth pointing out that she developed a private label system that was so successful, her organic tea brand called “Higher Tea” was hand-picked to present its products to Academy Award nominees and other celebrities in Los Angeles at the Oscars in 2016.

Higher Tea

She served organic loose leaf teas at a luxury gifting suite at a pre-Oscars event, just hours before the awards show.

The brand later received a proposal of acquisition from another bigger company.

This is a fascinating story because she ran Higher Tea from home raising two young children, juggling the side hustle with being a mom.

When asked how she managed it, she said that she ran her businesses with a team of virtual assistants from all over the world, each handling a different aspect of her operation, including inventory orders, stock-taking, tech support, customer service, Amazon shipments, pricing, supplier research, and design.

She understood the value of outsourcing and believed that it allowed her to just focus on new products. She talks about this in her Amazon FBA courses. Sophie believes that if you want to create a successful Amazon FBA business, you have to minimize office costs.

Sophie Howard Courses

Sophie is the founder of the brand “Aspiring Entrepreneurs” and “Sell Global” which she runs with her husband, who quit his day job for that role.

Sell Global teaches businesses in New Zealand how to sell on Amazon while Aspiring Entrepreneurs is “a teaching platform where she shares her experiences and knowledge about what’s working in online business today.”

Her advice and insights are widely respected in the Amazon community as she is known for being one of the many gurus teaching people how to make it in the ecommerce niche that has done it.

Most of what Sophie does is help entrepreneurs find profitable products, build premium brands, and sell their online businesses. She claims to have launched over 1000 Amazon products, and has helped more than 8000 people master Amazon FBA

Whether you are looking to start an Amazon business or want to take your existing seller account to the next level, Sophie Howard believes that she can help.

In 2016, Sophie published a book called Amazon Jetstream Income. In the book, she details her selling experiences and shows us how to launch a business.

She offers a range of services, including coaching programs, webinars, and mastermind groups that focus on helping Amazon sellers reach their full potential.

She is passionate about helping others and giving back to the community. She has been involved in a number of charitable initiatives over the years.

RECOMMENDED: Go here to see my no.1 recommendation for making money online

What is Amazon FBA?

Amazon FBA, or Amazon Fulfillment by Amazon, is a service offered by the popular e-commerce platform that allows sellers to store and fulfill their products through Amazon’s fulfillment centers. It is one of many online business models people can leverage to earn passive income.

Amazon FBA

Amazon FBA, has helped streamline the fulfillment process for sellers, making it easier and more convenient to sell on Amazon, something that most people running an online business struggle with.

In addition to Amazon FBA, Amazon has always been a platform for people to make money online. For example, you can make money with Amazon Liquidation Pallets, delivering packages with Amazon Flex, among other methods of earning a living on the platform.

RECOMMENDED: Go here to see my no.1 recommendation for making money online

Should You join Amazon FBA?

Overall, if you are looking to start an ecommerce business and want to streamline your fulfillment process, Amazon FBA may be the right option for you.

With the service, you can ship your products to an Amazon warehouse and have them stored and fulfilled by the company. This allows you to focus on growing your product offerings without having to worry about logistics and shipping operations.

Amazon Fulfillment Center

It is important to carefully consider the pros and cons before making a decision about whether or not to use this service.

There are many benefits to using Amazon FBA, including increased sales, improved customer satisfaction, and lower fulfillment costs.

However, there are also some drawbacks to consider, such as the high cost of entry and the competitive nature of the marketplace.

Let’s take a look at the benefits and drawbacks of using Amazon FBA.

Benefits of Amazon FBA

A wider customer base

From our findings, one of the main benefits of Amazon FBA is that it can help to increase sales for your ecommerce business.

Because Amazon has such a large reach and a loyal customer base, you will be able to reach more potential customers with your products by listing them on the platform.

It is optimized for more sales

Additionally, when customers purchase from Amazon instead of directly from your website, they may be more likely to purchase additional items or make repeat purchases in the future.

High customer satisfaction levels

Another benefit of Amazon FBA is that it can improve customer satisfaction levels.

When customers know that their orders will be fulfilled by Amazon, they often have higher expectations for shipping times and order accuracy.

This can lead to fewer returns and refunds, as well as more positive online reviews and word-of-mouth referrals.

Low operation costs

Amazon FBA can help to lower your fulfillment costs. Because you will be using Amazon’s warehouses and shipping infrastructure, you will not have to invest in your own storage or shipping operations, a bit like how dropshipping works.

This can save you a significant amount of money, especially if you are just starting out.

RECOMMENDED: Go here to see my no.1 recommendation for making money online

Drawbacks of Amazon FBA

High cost of entry

One of the biggest drawbacks of this model is the high cost of entry.

To use Amazon FBA, you will need to pay for a monthly subscription, transaction fees, as well as per-item and per-order fees. This can add up quickly, especially if you are selling a large number of products.

It is very competitive

Another downside to Amazon FBA is the competitive nature of the marketplace. Because there are so many sellers using this service, it can be difficult to stand out from the crowd.

You will need to invest time and effort into marketing your products and building a strong brand presence in order to be successful.

RECOMMENDED: Go here to see my no.1 recommendation for making money online

What is Sophie Howard’s Blue Sky Amazon Course?

The Blue Sky Amazon Course is a course created by Sophie Howard, who’s been an Amazon seller for many years. She’s sold hundreds of products during that period.

Sophie Howard

The course promises to teach you everything you need to know about selling on Amazon, from choosing the right products to listing and shipping your items.

This FBA course is divided into 14 modules that cover the entire Amazon FBA company model. It’s organized into two courses:

Product University

It includes six modules that last for approximately 25 hours.

Module 1: Foundation

Sophie answers questions that beginners might have regarding FBA.

Module 2: Product Selection Strategy

Sophie explains how she goes about product selection to minimize competitors

Module 3: Basics Of Sales Funnels

It is an introduction to sales funnels and their elements, Canva as a graphic style application, and how to launch a Facebook ad campaign.

Module 4: Hiring Virtual Assistants

She discusses outsourcing, including what to search for in an assistant.

Module 5: Selling On Amazon

Sophie talks about how she begun on Amazon. She discusses the basics, such as registering a seller account, securing a license, and working on Amazon PPC.

Module 6: Forgotten Product Sourcing Places

You learn how to find your own product sources.

RECOMMENDED: Go here to see my no.1 recommendation for making money online

Amazon Navigator

It has eight modules with a program length of around nine hours.

Module 1: Welcome

Sophie starts this course by showing new FBA vendors how to cultivate a positive mindset to cope with challenges.

Sophie asks her members to set goals and try to achieve them. She also covers FBA fundamentals like how to calculate product costs and register a professional Amazon seller account.

Module 2: What You Don’t Know About Branding

This is module sets Sophie’s programs apart from other FBA courses. Sophie shares with her students the branding approach which she used to grow her businesses.

This goes beyond the basics of establishing a brand site and Facebook page.

In an interview she did, she explained that branding when selling products online is vital.

She said, “design has been really important, especially with the tea… the packaging is what’s got the tea noticed. Because you’re selling it online, customers can’t smell it or taste it – all you’ve got is something to look at. So I’ve spent a lot of money on branding-related things and not a lot on much else!”

She was talking about her successful tea business and how branding had elevated the brand.

Module 3: Selecting Products That Sell For The Long Term

Sophie shows you exactly how she finds out long-term and unique goods from the suppliers that are out from the public eye.

Module 4: Are Your Listings Pristine?

Sophie walks you through her method of building a product listing that catches the interest of Amazon site visitors. Some of the subject she covers are: keyword research, product descriptions, and how to create irresistible offers

She insists on producing a product message that draws in the masses.

Module 5: Do Not Get Samples, Order The Entire Shipment

She talks about the most common problems with delivery and offers you remedies to get around them. She uncovers three efficient methods to ship your items to Amazon warehouse.

Module 6: Promoting The Sh*T Out Of Your Product

Sophie discusses five proven marketing methods to launch your products and seven key performance indicators to keep an eye on the sales performance.

She provides you with a step-by-step blueprint on how to create coupon codes. For example, Sophie suggests you limit the number of coupon codes and ensure the codes are concealed from the item listing.

Module 7: Maintaining Your Account

In this module, Sophie walks you through creating business reports from Seller Central, enhancing customer assistance, processing global payment, and asking for assistance from Amazon.

Seller Central has a variety of business reports, including sales report, FBA business report, removal report, customer concessions report, payment report, and inventory report.

She insists that you keep track of these metrics and numbers on a monthly or weekly basis. For instance, you need to understand the profit margins of your products and discover the best-selling products under your membership.

Module 8: Scaling Beyond Amazon & Hiring Virtual Assistants

Sophie covers how you need to delegate several of the monotonous aspects of your business to focus on scaling up your company. She says that you should employ a few virtual assistants to save time.

RECOMMENDED: Go here to see my no.1 recommendation for making money online

Benefits of the Blue Sky Amazon Course

One of the biggest benefits of Sophie’s Blue Sky Amazon Course is that it offers a step-by-step guide to selling on Amazon.

This can be helpful for people who are new to the e-commerce platform and need some guidance in getting started.

The course covers everything from choosing the right products to list to creating an effective shipping and fulfillment strategy.

In addition, Sophie provides a wealth of information on how to optimize your listings and drive traffic to your product pages.

Whether you are looking to start your own Amazon business or simply want to improve the results of your existing seller account, this course can help.

Drawbacks of the Blue Sky Amazon Course

However, the Blue Sky Amazon Course has its drawbacks.

For one thing, some users have complained that the course is quite pricey and may be out of reach for many people.

In addition, while the course offers a lot of valuable information, it is important to note that it is not a substitute for experience.

If you are new to Amazon selling, it is still going to take some time and effort to get up to speed and start seeing results.

That being said, if you are willing to put in the time and effort, then the Blue Sky Amazon Course can be a great way to learn more about selling on Amazon.

If you are looking for a shortcut or easy fix, then this course may not be right for you. But if you are serious about building a successful Amazon business, then the Blue Sky Amazon Course can be helpful for learning more about this ever-changing e-commerce platform.

RECOMMENDED: Go here to see my no.1 recommendation for making money online

Real Reviews of Blue Sky Amazon Course

If you’re looking to start an Amazon FBA business and considering enrolling for the Blue Sky Amazon course by Sophie Howard, it helps to know what other people who’ve taken it have to say about it.

On Trustpilot’s Blue Sky Amazon page, it shows that the course has had an average rating of 3.1 out of 5 stars.

Bluesky amazon Trustpilot Review

This course promises to teach aspiring entrepreneurs everything they need to know about building and growing a successful Amazon business.

Here are some of the reviews you’ll find:

Blue Sky Amazon Review Blue Sky Amazon Review Blue Sky Amazon Review Blue Sky Amazon Review Blue Sky Amazon Review Blue Sky Amazon Review Blue Sky Amazon Review Blue Sky Amazon Review Blue Sky Amazon Review

While many people have had success using this course, others have been less impressed with its content and methods.

One common complaint among reviewers is that the Blue Sky Amazon course does not offer much in the way of practical, actionable advice.

Some users report feeling overwhelmed by the volume of information and instructions provided by the course, as there is little guidance on how to implement the strategies presented.

However, others claim that this lack of direction is actually one of the main benefits of the course, as it allows users to develop their own unique approaches to building an Amazon business.

Overall, while some people have had great success using this course, others have found it lacking in terms of practical advice and support.

If you’re considering purchasing the Blue Sky Amazon course, it is important to do your research first to determine whether or not it is the right fit for your business needs. If it is not for you, you can always look for alternatives like Amazon Seller University.

RECOMMENDED: Go here to see my no.1 recommendation for making money online

Are The Testimonials Real?

When you’re looking for an Amazon FBA course, you’ll see a lot of reviews and testimonials. But are they real? Is Sophie an actual Amazon Seller?

Sophie Howard is one of the most popular instructors in the space, with over 6,000 students enrolled taking her course. She’s also one of the most highly reviewed, with nearly 600 reviews that give her an average rating of 4.5 stars out of 5.

There have been some reports, however, that some of these testimonials are not real. A recent investigation found that many of Sophie Howard’s positive reviewers were actually Facebook friends or family members, suggesting that they may have been paid to leave fake reviews.

So, what’s the verdict? Are Sophie Howard’s testimonials real or fake?

Unfortunately, we can’t say for sure. While there are some suspicious factors that suggest that some of the reviews may be fake, we can’t confirm this with 100% certainty. However, we would recommend reading through the reviews carefully because after going through a few of them, you’ll be able to tell who is truthful and who’s faking.

RECOMMENDED: Go here to see my no.1 recommendation for making money online

Sophie Howard Controversy

As with any online marketplace, there are always going to be some bad actors that try to take advantage of the system. This is where the criticism of Sophie Howard comes in.

Sophie Howard has been accused of using black hat techniques to game the system and make a quick buck.

While there is no concrete evidence that she has done anything illegal, that hasn’t stopped people from being suspicious of her and claiming that she is operating in an unethical manner.

Despite the controversy surrounding her, Sophie Howard continues to be a successful Amazon FBA seller.

Whether you decide to work with her or not is up to you, but it’s important to do your research and make an informed decision based on all the facts.

Is Sophie Howard Legit?

Based on our firsthand experience Sophie Howard is legit. While some people have questioned the legitimacy of her online persona, there are many reasons to believe that Sophie Howard is indeed a legitimate influencer.

First, she has launched businesses that have been successful, most notable being the ones she has sold for millions of dollars. There’s the one selling incontinence products, the one selling New Zealand wool products to the US and Europe, and Higher Tea.

Another reason to believe in Sophie’s legitimacy is the fact that she has been able to grow a large following. For example, she has over 20,000 subscribers on YouTube.

Sophie Howard has over 24,000 subscribers on YouTube

And over 70,000 followers on Facebook:

Sophie Howard has over 70,000 followers on Facebook

She also took part in a “Masters of Wealth” event in 2020 alongside Tony Robbins and Robert Kiyosaki among other guests where she talked about selling on Amazon.

Sophie Howard took part in a "Masters of Wealth" event in 2020

Granted having a large following does not equal legitimacy, it’s not easy to amass a large number of followers on the internet without having something to offer, especially if you’re not already famous. This suggests that Sophie has put in the work to build up her online presence and create engaging content that her audience enjoys.

So is Sophie Howard legit?

Yes, she is. But that does not mean that her methods are guaranteed to work when setting up an Amazon FBA business.


So, is Sophie Howard worth your time and money?

Honestly, it depends. If you’re just starting out with Amazon FBA and don’t have much experience, then Sophie’s course could be a good investment.

However, if you’re already familiar with the basics of the business, then you might not learn anything new from her course.

Sophie Howard has a lot of experience and knowledge in the world of Amazon FBA. She is successful at running her own business, and she shares this knowledge with others through her course.

Ultimately, the decision is up to you – it all depends on your goals and what kind of guidance you’re looking for. If you want a more personalized approach, then Sophie Howard might not be the right choice for you.

But if you’re just looking for general advice and guidance, then her course could be a great option.

Before you leave

If you’re tired of scams and want a real solution for making money online, check out my no.1 recommendation.

This is the best business to start in 2023 and made me over 27k last month alone:

Go here to see my no.1 recommendation for making money online

David Fortune has been the editor since 2019. He is an expert at writing content on stock advisory services, side hustles, reviewing online business opportunities and many more topics. You can learn more about David on our about us page.

Go here to see the best business to start in 2024