5 Effective Copywriter Side Hustle Ideas For 2023

Are you a wordsmith seeking extra income, or contemplating ways to turn your flair for writing into a profitable side gig?

Welcome to the world of copywriter side hustles! With increasing demand for persuasive and engaging content in today’s digital landscape, freelance copywriting has emerged as a lucrative opportunity that offers flexibility, creativity, and financial rewards.

In this blog post, we’ll take an in-depth look at what it means to start copywriting as a side hustle – covering its benefits, essential tips for getting started, and even some exciting ideas for various niche forms of written communication.

Before I start…

If you’re tired of scams and want a real solution for making money online check out my no.1 recommendation.

It’s helped me earn over $300,000 in the last 12 months alone:

Go here to see my no.1 recommendation for making money online

(This is a 100% free training)

5 Effective Copywriter Side Hustle Ideas For 2023 25

RECOMMENDED: Go here to see my no.1 recommendation for making money online

Copywriting Side Hustle Ideas

Copywriting is a great side hustle for those with writing skills looking to earn some extra cash.

Copywriter side hustle

It involves writing persuasive and engaging content that encourages people to take action, such as buying a product or signing up for a service. It is a bit different from simply working as a writer (although it is one of the forms of writing) because you have to include that marketing aspect to your content.

Here are five great copywriting side hustle ideas that you can easily find clients for: email writing, site audits, case studies, email newsletters, and video scripts.

Email Writing

As a copywriter, email writing is a great side hustle opportunity that can provide recurring income. Many businesses need to communicate with their clients and customers through emails regularly, but they might not have the time or skills to write effective emails themselves.

With some practice and exploration in this specific niche of copywriting, one could easily find potential clients on job boards or by cold emailing businesses that may benefit from professional email services.

Site Audits

One of the most in-demand side hustle services that a copywriter can offer is website audits. This service involves evaluating a client’s website and providing recommendations for improvement based on factors such as user experience, search engine optimization (SEO), and content relevance.

5 Effective Copywriter Side Hustle Ideas For 2023 26

As a copywriter, you will be responsible for identifying areas where the website could benefit from improved wording or messaging to better engage visitors.

Writing copy for businesses can provide a steady stream of recurring income on top of other writing projects you may take on.

With networking skills and the right marketing strategy, word-of-mouth referrals from satisfied clients can lead to even more business opportunities down the road.

Case Studies

One great side hustle idea for copywriters is to offer services in case studies. These documents are essentially stories that highlight how a business or organization solved a problem or achieved success using its products or services.

5 Effective Copywriter Side Hustle Ideas For 2023 27

Case studies require strong copywriting skills and the ability to conduct in-depth research, making them an ideal fit for those with a background in writing.

Copywriting side hustlers can easily find potential clients by reaching out to businesses directly, searching job boards, or networking with marketing experts.

RECOMMENDED: Go here to see my no.1 recommendation for making money online

Email Newsletters

Email newsletters are a great way for businesses and individuals to keep their audience updated with the latest news, promotions or developments.

5 Effective Copywriter Side Hustle Ideas For 2023 28

As a copywriting side hustle, writing engaging and interesting email newsletters can be an excellent source of income.

Many businesses don’t have the time or the expertise to create effective newsletters that engage their audience while promoting their brand.

Creating engaging email newsletters is a service that clients expect from marketing experts but few specialize in it, making it a potential goldmine for those willing to put in the work.

Video Scripts

Video scripts are an excellent side hustle for copywriters with experience in writing engaging and compelling content. Video scripts can include anything from explainer videos for businesses to YouTube video scripts for influencers.

5 Effective Copywriter Side Hustle Ideas For 2023 29

Writing a great video script requires skill, creativity, and attention-grabbing hooks that can hold the viewer’s attention throughout the entire length of the video. Creating powerful video scripts is one way to increase earning potential significantly as clients expect quality work from experienced professionals.

Getting started on this path requires building up a portfolio showcasing your ability to write captivating dialogue or storyboards that translate seamlessly onto the screen. You could take online courses or read books such as scientific advertising to further sharpen your copywriting skills.

RECOMMENDED: Go here to see my no.1 recommendation for making money online

Benefits Of A Copywriter Side Hustle

Copywriting as a side hustle offers numerous benefits, including increased earning potential, flexibility in schedule, and opportunities to work with diverse clients and develop new skills.

Increased Earning Potential

One of the most enticing benefits of pursuing a copywriter side hustle is the increased earning potential it offers. As a freelance copywriter, you have the freedom to set your own rates and choose projects that align with your skills and interests. You can earn as much as $2,000 a month in additional income.

Consider this real-life example: Jessica started her copywriting side gig while working her 9-to-5 job in marketing. Within six months, she found herself generating extra income from writing sales letters, landing pages, and email campaigns for clients across various industries.

This additional revenue not only allowed her to pay off outstanding debts but also enabled her to invest in professional development and certification courses to further elevate her expertise and start her own business within the field of digital advertising.

Flexibility in Schedule

One of the most appealing aspects of a copywriting side hustle is the flexibility it offers in terms of scheduling.

5 Effective Copywriter Side Hustle Ideas For 2023 30

Unlike traditional 9-to-5 jobs, freelance copywriters can choose when and where they work, making it an ideal supplemental income source for those with full-time jobs or other commitments.

Furthermore, this flexibility often leads to higher productivity levels because you’re working at times that best suit your personal energy levels and focus.

Opportunities to Work with Diverse Clients

Embarking on a copywriting side hustle offers an exciting chance to work with diverse clients, enabling you to broaden your skills and experience.

The sectors and specializations that require good copywriting services range from tiny firms and startups to well-established multinationals.

Working with such varied clientele not only keeps things fresh but also significantly strengthens your copywriting portfolio.

Chance to Develop New Skills

A copywriting side hustle can offer a chance to develop new skills that can benefit both personal and professional growth. Copywriting as a side hustle requires creativity, strategic thinking, and an understanding of marketing principles.

As one takes on more clients and projects, they may be tasked with writing different types of content such as sales letters, landing pages, video scripts or email newsletters.

Moreover, a successful copywriting side hustle requires time-management skills and the ability to communicate effectively with clients in order to deliver high-quality work on time.

These are transferable skills that can be applied in many other areas beyond just writing.

RECOMMENDED: Go here to see my no.1 recommendation for making money online

Tips For Starting A Successful Copywriting Side Hustle

To kickstart your copywriting side hustle, we’ve provided you with some free and valuable tips to get started and achieve success. From developing a strong portfolio to networking effectively, our guide will provide insights into creating a lucrative career in copywriting.

Develop a Strong Portfolio

One crucial aspect of starting a successful copywriting side hustle is developing a strong portfolio. Your portfolio serves as the backbone of your business. A portfolio is not unique to copywriters as it also serves other professionals like photographers and graphic designers.

Showcasing your writing skills and demonstrating to potential clients that you can write successfully for their specific needs is crucial as a copywriter.

To create an effective portfolio, first, identify your target audience and tailor your samples accordingly.

Additionally, consider including a variety of written pieces in different formats to showcase the full range of your skills. This could include long-form articles, email marketing campaigns, or social media posts.

Network and Market Yourself Effectively

Networking and marketing are essential for any successful copywriting side hustle. Building a strong professional network can lead to new copywriting clients and opportunities, while effective marketing can attract potential clients to your services.

5 Effective Copywriter Side Hustle Ideas For 2023 31

One way to network is by attending industry events, such as conferences or workshops, where you can meet other professionals in the field.

Marketing yourself effectively means highlighting your unique skills and capabilities as a copywriter through various channels such as creating an online portfolio website that showcases previous work samples.

It’s important to remember that networking and marketing efforts should be ongoing – maintaining regular contact with current clients while reaching out to new ones ensures a steady stream of work income overtime.

Set Competitive Rates

It’s essential to set competitive rates when starting a copywriting side hustle. It can be tempting to undercut the competition to win clients, but it’s also important not to undervalue your worth and skills.

Research industry standards for copywriting services and determine what you are comfortable charging based on your experience level and client needs.

Additionally, don’t be afraid to negotiate rates with potential clients if necessary. Keep in mind that copywriting is an investment for businesses looking to increase conversions and sales through effective messaging, so they should expect to pay reasonable prices for quality work.

Stay Organized And Disciplined

Staying organized and disciplined is essential when starting a copywriting side hustle. It’s important to keep track of client deadlines, project details, and finances to ensure everything runs smoothly.

Setting up a simple calendar or using project management tools like Trello can help you stay on top of your work. Additionally, it’s crucial to be disciplined with your own schedule and time management.

For example, if you’re also working a full-time job while building your copywriting business on the side, it’s helpful to set aside specific days or hours during the week for writing and client work.


In conclusion, starting a copywriter side hustle can provide an array of benefits to those willing to put in the effort.

Not only does it offer the potential for increased earning potential and flexible scheduling, but it also allows writers to work with diverse clients and develop new skills.

Before you leave

If you’re tired of scams and want a real solution for making money online check out my no.1 recommendation.

It’s helped me earn over $300,000 in the last 12 months alone:

Go here to see my no.1 recommendation for making money online

(This is a 100% free training)

5 Effective Copywriter Side Hustle Ideas For 2023 25

David Fortune has been the editor NoBSIMReviews.com since 2019. He is an expert at writing content on stock advisory services, side hustles, reviewing online business opportunities and many more topics. You can learn more about David on our about us page.

Go here to see the best business to start in 2024