Escala Course Review: Legit or Scam?

Over the past three years, Escala has been working to systematize some of the world’s best Amazon brands, agencies, and aggregators.

Now, they offer a course designed to empower Amazon business owners with their proven methodology, aimed at scaling eCommerce enterprises.

Our team did a comprehensive deep dive into the course and in this article, we give you a comprehensive review of the Escala Course, exploring what it offers, its effectiveness, and how it could potentially transform your Amazon business.

Whether you’re a seasoned Amazon seller or just dipping your toes into the eCommerce waters, this review will provide you with valuable insights into what Escala has to offer.

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Key Takeaways

The Escala Course focuses on systematizing and scaling eCommerce businesses, particularly on Amazon. It offers a step-by-step blueprint for achieving scalability through systems and processes.
Eli Lipshatz, also known as Lipi, is the Co-Founder of Escala and has extensive experience in systematizing Amazon businesses.
The course is priced at $2,999 for a 12-month access package and does NOT offer refunds.
VERDICT: The Escala Course is suitable for Amazon business owners seeking scalability and optimization. It is a legit course because Eli is competent. He has systematized processes for over 100 Amazon brands, agencies, and aggregators.

What is The Escala Course?

The Escala Course is meant to show you how to scale your Amazon eCommerce business with tried-and-true systems that can make a significant difference in your operations. As they say on their sales page:

” [the course gives you] Everything you Need to Systematize your Own Amazon Business. For the first time ever, we’re giving away our step-by-step blueprint for successfully scaling Amazon businesses through systems and processes.”

At its core, Escala is a service that’s uniquely focused on building systemized Amazon operations. In the dynamic world of e-commerce, where every operation can seem distinct, Escala recognizes the common DNA that underlies them all.

By successfully systematizing over 100 Amazon operations, they’ve honed a streamlined methodology to scale Amazon processes. They share that streamlined methodology throughout the course.

This course is meant to be a practical resource that offers insights and strategies born from real-world experience.

If you’re looking to optimize your existing Amazon operations, the Escala Course is supposed to equip you with the tools and knowledge to enhance your efficiency and profitability.

Who is Escala Academy?

Escala Academy is considered the McKinsey of eCommerce; boasting a dedicated team of over 40 Management Consultants. What sets them apart is that each consultant brings a strong background in Process Improvement, having worked with the Big 3/Big 4 on process improvement.

Over the past three years, they’ve been adapting research-backed corporate methodologies to Amazon businesses. This transformation has come to life through hands-on consulting projects in collaboration with some of the most prominent Amazon businesses globally.

In a significant milestone, Escala has successfully systematized processes for over 100 Amazon brands, agencies, and aggregators. They are now making their wealth of knowledge and methods accessible through the Escala Course.

Their entire team operates from offices in Tel Aviv and the Philippines, and their expertise has garnered recognition on major platforms. They’ve been featured at prominent Amazon conferences, masterminds, and major podcasts.

Escala Academy’s combination of deep experience and a proactive approach makes it a significant player in the eCommerce world.

Who should take the Escala Course?

The Escala Course is designed for Amazon brands, agencies, and aggregators aiming to expand their operations while maintaining a healthy work/life balance. The key to achieving this balance is the implementation of Escala’s templated Standard Operating Procedures (SOPs), workflows, and processes, which provide you with the essential infrastructure for efficient scaling.

Our team found that the course is best suited to established sellers and already profitable store owners who already have a solid understanding of product research, sourcing, listing optimization, and other fundamentals. For such businesses, Escala merely helps take their business to the next level.

The Escala is NOT for beginners who are just starting their journey on Amazon. Such people should seek other courses that teach the fundamentals.

Who is Eli Lipshatz?

Eli Lipshatz, also known as Lipi, is the Co-Founder of Escala and has an extensive background in overseeing more than 100 systemization projects for Amazon brands, agencies, and aggregators.

He is considered a respected authority in the Amazon industry, having systematized core functions for an Amazon Private Label brand before its successful exit to Thrasio.

Eli Lipshatz has been featured in conferences, masterminds, and podcasts, and there are no reported controversies or scams associated with him.

What is Included in the Escala course?

The training program comprises 7 modules with a total of 73 videos, each lasting around 9 minutes on average. These videos provide step-by-step guidance through screen-recorded procedures, offering both explanations and practical demonstrations.

Additionally, the program includes various useful resources such as detailed module overviews, editable internal PowerPoints, organizational spreadsheets, process map templates, to-do task one-pagers, ClickUp boards, and more.

Here is what’s covered in the modules:

Escala Academy – Preview

This module provides an overview of the Escala Academy and its purpose. It covers topics such as the rationale behind joining the academy, the expected outcomes for your business after completing the program, Escala’s role as a partner in scaling eCommerce, various options for collaborating with Escala, and a glossary of key terms related to the academy and eCommerce scaling.

This module serves as an introduction to the Escala Academy and what participants can expect to learn and achieve through the program.

Module 1: Introduction

In this module of the Escala Course, you are introduced to various aspects of business systemization. The key topics covered include:

An overview of the Escala Academy and what it offers.
Understanding the elements that make up a business system and the three phases involved in systemizing a business.
Exploring the differences between organizational and accountability charts.
Setting up ClickUp: Instructions on how to set up ClickUp, a tool for business systemization.
Setting up Miro: Guidance on setting up Miro, another tool that might be used in the systemization process.
Pre-requisite for Systemization – A Vision ‘Shared by All’: The importance of having a shared vision within the organization before systemization.

These topics serve as the foundation for understanding and implementing the systemization of business processes through the Escala Course.

Module 2: Current State Assessment

This module of the Escala Course focuses on the Current State Assessment and includes the following key topics:

Introduction to Escala Process Hierarchy Level 1: Core Functions.
Exploring Escala Process Hierarchy Level 2: Processes.
Building Process Maps with Miro.
Task to Build Your Current State High Level Process Map.
Task to Build Your Current State Organizational Chart.
Understanding the Role of Your Team in the Current State Assessment.
The Role of Service Providers in the Current State Assessment.
Preparing for Process Walkthroughs.
Task to Conduct Process Walkthroughs.
Task to Consolidate AFIs (As-Found Information) from Process Walkthroughs.
Task to Revisit High Level Process Map.
Introduction to Escala Process Hierarchy Level 3: Tasks.
Accomplishing the Master Task List to Align with Escala Process Hierarchy.
Task to Convert Text to Flow Charts on Miro.
Task to Verify High Level and Level 3 Process Maps with the Team.
Transitioning from the Current State Assessment to Future State Design.

This module provides a comprehensive overview of assessing and understanding the current state of processes within the Escala framework. It covers various tasks, tools, and responsibilities involved in this assessment, ultimately preparing you for the transition to designing the future state.

Module 3: Future State Design – People

This module in the Escala Course focuses on Future State Design and various related tasks. It covers the following topics and activities:

Building a Process-Driven Accountability Chart
Creating an Accountability Chart in Miro
Task: Building a Current State Accountability Chart
Task: Scoring Accountability using the Delegation/Automation Index
Considering AFIs (Accountability for Impact) and New Processes for the Accountability Chart
Touchpoint: Making Decisions for Your Future
Translating the Accountability Chart into a Future State Organizational Chart
Task: Building a Future State Organizational Chart
Task: Running a Purpose Assessment for Each Role
Understanding BME Analysis (Build, Manage, Execute)
Highlighting the Importance of a Performance Management System in Your Business module.

This module appears to cover a comprehensive range of topics related to designing future states, organizational structures, and performance management within a business context.

Module 4: Future State Design – Technology

This module in the Escala Course focuses on leveraging technology to systematize your business. It includes several tasks and topics:

Task to create your Current State Tools Masterlist.
Discusses the role of technology in business, balancing between having too much or too little.
Task to review the Automation/Delegation Index, likely related to optimizing workflow.
Task to build your Technology Roadmap, which may involve planning technology integration.
Task to assign internal technology owners, indicating responsibility within the organization for technology-related tasks.

This module is aimed at helping businesses effectively use technology to streamline their operations and improve efficiency.

Module 5: Future State Design – Process

In the Future State Design module of the Escala Course, participants will focus on the Future State Design Process. The module is divided into several tasks and activities, including:

Task: Preparing yourself for Future State Process Mapping
Building your Future State High-Level Process Map
Building your Future State Level 3 Process Maps
Aligning Process Maps with BME (Business, Management, and Engineering) Analysis & Purpose Assessment
Task: Present Process Maps to your Internal Team
Townhall: The Importance of Sign-off & Buy-in before Phase 3
Task: Preparing your Townhall Deck
Transitioning from Future State Design to Future State Implementation

These tasks and activities will guide participants through the process of designing and mapping out the future state of a project or business, aligning it with analysis and assessment, and ensuring buy-in and sign-off from the internal team before moving forward with implementation.

Module 6: Future State Implementation

This Future State Implementation module of the Escala Course covers a comprehensive set of topics related to implementing the future state of operations.

It includes understanding the difference between workflows and a company wiki, creating a company wiki structure, building the ClickUp hierarchy, documenting SOPs effectively, distinguishing between tasks and decisions, working with subtasks, working instructions documentation, setting up the Escala Sprint Management board, and linking various components like subtasks, workflows, and the wiki to streamline operations.

The module also touches on tool hacks for documenting SOPs and concludes with a sprint summary and establishing a baseline for future operations.

Module 7: Summary and Next Steps

In this module of the Escala Course, key topics include updating and maintaining your business system, leveraging your business system for talent onboarding, and a course summary. Additionally, there is a section on Escala Academy/Engagement for those interested.

This module emphasizes the importance of keeping your business system up to date, using it as an effective tool for bringing new talent on board, and provides a comprehensive summary of the course content, concluding with an invitation to explore the Escala Academy and engagement opportunities.

What Are People Saying About Escala course?

While there are no student testimonials available on the sales page or easily found online, it’s worth noting that Eli has worked with over 100 Amazon brands, agencies, and aggregators at an advanced level.

They aren’t complaining so that’s a good sign.

Although there’s reason to believe that students are achieving success, there is currently no concrete evidence linking this success to the course itself.

Escala Course Pricing

For $2,999, you get a 12-month access package.

As I was writing this, there is a sale on Giga Courses where they claim that you can get it for $19. Here’s a screengrab:

Refund Policy

The refund policy for this product is quite strict. They do not offer refunds for digital products once the order is confirmed and the product is sent.

What We Like About The Escala Course

Accessibility for Busy People: Escala Academy has made the course accessible to busy Amazon business owners by simplifying the material and presenting it in a straightforward, DIY-friendly manner.
Comprehensive and Practical Training: The course provides comprehensive and practical training through a step-by-step approach.
Proven Processes: The course relies on tried and tested processes, offering strategies and techniques that have been proven to work.
Short and Simple Lessons: The course presents lessons in a short and easily digestible format, ensuring that key concepts are easily grasped without overwhelming learners.
No Hype or Sales Tactics: Unlike some courses, Escala Course focuses on delivering valuable content without using hype or aggressive marketing tactics.

The Drawbacks of Escala Course

No Refunds: Refunds offer a safety net for learners who find the course not meeting their expectations. The absence of this option may make students hesitant to enroll, especially if they have doubts about the course’s suitability or quality. A refund policy can enhance trust and confidence among potential learners.
Lack of Public Student Success Stories: One drawback is the absence of publicly displayed student success stories. Hearing about past students’ achievements and positive experiences can inspire and reassure new learners, providing validation for the course’s effectiveness.

Escala course Verdict

In conclusion, the Escala Course presents a compelling opportunity for Amazon marketplace veterans seeking to fine-tune their operations and achieve scalable growth. It’s tailored for those who have already established themselves and are now looking to optimize and streamline their business processes.

If you find yourself at a crossroads, contemplating scaling your Amazon business, but feeling unsure about where to begin or having been previously overwhelmed by the challenges, the Escala Course could be a solid investment.

However, it’s important to note that the Escala Course doesn’t offer refunds, so you should carefully consider your commitment. If you’re ready to roll up your sleeves and put theory into practice, the Escala Course can be a valuable asset on your journey to optimizing and expanding your Amazon business.

FAQs

What is The Escala Course?

The Escala Course is designed to show you how to scale your eCommerce business with proven systems that can significantly improve your operations. It focuses on systemizing Amazon operations and offers a step-by-step blueprint for successfully scaling Amazon businesses.

Who should take the Escala Course?

The course is designed for Amazon brands, agencies, and aggregators looking to expand their operations while maintaining a healthy work/life balance. It’s for established sellers and profitable store owners with a solid understanding of product research, sourcing, and other fundamentals.

Before you leave

If you’re tired of scams and want a real solution for making money online, check out my no.1 recommendation.

This is the best business to start in 2023 and made me over 27k last month alone:

Go here to see my no.1 recommendation for making money online

> Check Out My No.1 Recommendation Here! <

David Fortune

David Fortune has been the editor NoBSIMReviews.com since 2019. He is an expert at writing content on stock advisory services, side hustles, reviewing online business opportunities and many more topics. You can learn more about David on our about us page.

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