Is Intelligent Advertiser Legit? [Unbiased 2022 Review]

Have you heard about Intelligent Advertiser: Advertising Handbook and are wondering if it is worth your time?

Intelligent Advertiser is a book that is designed to give you access to advertising hacks that you can use to increase your traffic and potential clients.

When I first encountered it via a Facebook Ad, I wanted to see what it was all about, hence I decided to take a closer look.

You can learn more about it by reading my review below.

Before I start…

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Intelligent Advertiser Review

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Introduction to Intelligent Advertiser: Advertising Handbook

The Intelligent Advertiser: Advertising Handbook is a book written by a famous and world-renowned advertising expert called Chris Evans together with Taylor Welch. In the book, they reveal the secrets to their advertising framework.

Is Intelligent Advertiser Legit? [Unbiased 2022 Review] 23

If you are running out of customers and are struggling to attract new leads, then the book was written to address your problem.

Intelligent Advertiser provides you with the secrets that enable you to consistently generate new leads. If you have access to those secret advertising tricks, then you can easily bring in new customers and improve your bottom line.

If you are interested in other programs that teach you how to step up your marketing, take a look at Traffic & Funnels and Fullstaq Marketer.

Going back to Intelligent Advertiser, a few months ago, Chris and Taylor were running a campaign where they claimed that if you sign up, they would send you their book containing all the advertising tips and tricks you need to follow.

As part of the offer they would allow you to access the book for free so that you only had to pay the shipping fee.

Intelligent Advertiser

The caveat was that there were only 100 new copies of the book available through the offer.

Chris says that their strategy is based on long-term consistency and predictability. Plus, the strategy is such that if you follow it, you will gain control of your business and improve your cash and lead flow.

Here’s the list of things that you will learn from the book:

  • The “Inverted Thinking” Roadmap
  • How to use “Financial IQ” to create new investment opportunities
  • The three key elements to “flipping” online attention for profit
  • The three major mistakes experienced advertisers are guilty of making
  • The three Critical Questions you must ask before pushing a new “campaign” to market
  • How to attract the best prospects into your funnel
  • How to control your economic revenue engine

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Who are Chris Evans and Taylor Welch?

Intelligent Advertiser was written by Chris Evans and Taylor Welch.

Chris Evans

Is Intelligent Advertiser Legit? [Unbiased 2022 Review] 24Chris is the co-founder of Traffic & Funnels and through the book, he wants to offer you the “keys to the advertising kingdom.”

He wrote the book together with Taylor Welch to show you how to increase your income by leveraging the power of paid traffic.

He has a network of people in business and advertising from whom he has learned the sales and marketing secrets in the latest edition of the book.

Taylor Welch

Is Intelligent Advertiser Legit? [Unbiased 2022 Review] 25Taylor Welch is the CEO of Traffic And Funnels. He is a published author of 2 best selling books. He is also an international speaker, entrepreneur and the creator of a popular sales training program with thousands of clients globally.

Taylor’s brother, Payton Welch, is known for his program, Inbound Closer.

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How to get a copy of the book

As I mentioned, you can get a free copy of the book if you are lucky to find the promotional offer that Chris and Taylor occasionally run. To get your copy of the book for free, all you will have to pay for is its shipping fee. Note that there is a flat shipping fee that applies to all orders.

If you don’t want to wait for the promotion to claim your free copy of the book, you can buy the Kindle version on Amazon.

If you decide to pay for the free copy, you will need to provide your shipping address and pay the aforementioned fee so that you can receive your copy at your doorstep.

There is an audiobook version of the book too.

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What is Discussed in The Book

The Advertising Handbook provides online marketers with a framework for achieving ongoing success with paid advertising.

Is Intelligent Advertiser Legit? [Unbiased 2022 Review] 26The tips this value-packed handbook shares are what allowed authors Taylor Welch and Chris Evans to expand their business, Traffic and Funnels, turning it from a mediocre business to one that generated tens of millions of dollars in a couple of years.

They show you how you can get started as a marketer and here is what you get when you join:

  • The “Inverted Thinking” roadmap to bringing in more than $50,000 every month in revenue. They believe that without this roadmap, you struggle to even earn beyond 10-20K every month.
  • How they have been flying first class internationally for free for four years. Apparently, they haven’t been paying for flights (and they think that Dave Ramsey would not approve).
  • The Tiers of Attention that you can use to be more effective at constructing different plans for reaching more customers and as affordably as possible. More customers, more profit is the name of the game here.
  • You learn how they find the money to finance whatever they want. For example, they took advantage of this financial intelligence to take a $30K trip to the Dominican Republic without spending their cash.
  • The 3 elements you need to flip online attention for profit. They belive that this is something experienced business owners fail to grasp when they lack clarity.
  • What you, as an copywriter, needs to understand before your fingers hit the keyboard to write copy. Taylor and Chris believe that most people struggle with paid traffic just for ignoring this.
  • A simple principle that enables you to get rid of perfection pressure the first time launching any product or service. The authors acknowledge that if you follow their advice, you won’t have to throw a “pity party” to turn yourself into a better advertiser.
  • You learn how to “win the game” in a marketing sense by “rigging the numbers in your favor.” There are crucial lessons here on the key elements that drive lucrative campaigns.
  • The three major mistakes that even experienced advertisers make. By simply eliminating these, you can become a top 1% according to the authors of the new advertising handbook.
  • What you can learn about advertising from a farmer. They show you how you can reap where you never had to plant or nurture.
  • The three crucial questions you need to ask yourself before pushing new advertising campaigns whether they are paid or organic. Answering these three questions sets you up for success.
  • The underlying principles that ultimately move your market to a place of “buy in”
  • How to bring in the best prospects to your funnel. Here you learn what you need to know in order to properly communicate to a cold market.
  • The four things you need to do as an intelligent advertiser that will enable you to control your revenue engine. Chris says that this is what he and Taylor did when they were starting their business.
  • Chris and Taylor point to how you can improve your ad copy. They also reveal what they think you should avoid because they regard it as the guaranteed way to make ad writing a miserable process.
  • Chris and Taylor reveal the four “buckets” they used on all their companies to build trust. They also highlight the two that you need to focus on when you are just starting your business to get more profit.
  • Chris and Taylor reveal how you can craft your message so that you can start engaging with your audience. They also show you how to handle yourself if you don’t even have an audience.
  • You learn that you do not need a funnel or a website to get started with a new audience. You learn that what you really need to drive your audience to make them want to buy.
  • You learn about the costly financial error many entrepreneurs fall prey to after recording some big wins. Avoiding that, according to Chris Evans and Taylor Welch, is what has allowed them to stay in the game as long as they have while many have suffered career-ending blows.
  • You learn the crucial nuances of “cash flow economics” and “float” and how playing with “house money” means that you won’t have to pay for hotels and travel again.

There are many other lessons you learn in the book but these ones stand out.

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Pros and Cons of the Advertising Handbook


  • The book provides you with helpful advertising hacks
  • The book is available for free if you can take care of the shipping costs or at a low price if you buy the Kindle version.
  • You leverage Chris Evans’ years of experience and insights.
  • It comes with a 90-day 100% money back guarantee. They refund the shipping fee ($6.95) if you request a refund.


  • When Chris talks about the results that people have gotten from his book, he focuses on the most successful readers, not the typical results an average reader will get. This can be misleading although it is a big part of advertising this kind of product these days.
  • The benefits you get from the Intelligent Advertiser strategy as advertised are just an estimation. The actual profits you get depend solely on how you implement the strategy.

Is Intelligent Advertiser Legit?

Intelligent Advertiser is legit.

Is Intelligent Advertiser Legit? [Unbiased 2022 Review] 27It is a book that reveals the best advertising secret tips and tricks from top marketers, Chris Evans and Taylor Welch.

Chris Evans and Taylor Welch wrote the book to share advertising tips based on their real-life experience. They mention that you can unlock potential clients and customers by following their advice.

However, there is a caveat and we see this in the disclaimer at the footer of the sales page of Traffic and Funnels. It reads:

“The sales figures stated on this landing page are our personal sales figures and in some cases the sales figures of previous or existing clients. Please understand these results are not typical. We’re not implying you’ll duplicate them (or do anything for that matter). The average person who buys “how to” information gets little to no results. We’re using these references for example purposes only. Your results will vary and depend on many factors including but not limited to your background, experience, and work ethic. All business entails risk as well as massive and consistent effort and action.”

This is true for pretty much any online program I have ever encountered. As they are advertising their product, most coaches concentrate on the students who succeeded the most as a result of their product.

There is an element of survivor bias and that can paper over a product that may not be the best. Therefore, when people adopt the program and get the typical results, which in most cases are underwhelming, they feel like they got cheated by the marketing message.

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Intelligent Advertiser: Advertising Handbook Verdict

Depending on whether the offer is still running, you can get the book for free or you can order it on Amazon if the offer ends before you have taken advantage of it. Should you get it for free, it comes with a 90-day money-back guarantee.

Less than a hundred copies of the book are now available, as per the main website. Although that could be a marketing gimmick designed to instill a sense of urgency in new buyers to drive sales.

Ultimately, Intelligent Advertiser guides you on how you can boost your advertising strategy for optimal profits. There is a focus on ad spend and paid advertising. It is important to note that the actual benefits you get from the book depend on how you implement the lessons.

Before you leave

If you’re tired of scams and want a real solution for making money online check out my no.1 recommendation.

It’s helped me earn over $300,000 in the last 12 months alone:

Go here to see my no.1 recommendation for making money online

(This is a 100% free training)

Is Intelligent Advertiser Legit? [Unbiased 2022 Review] 22

David Fortune has been the editor since 2019. He is an expert at writing content on stock advisory services, side hustles, reviewing online business opportunities and many more topics. You can learn more about David on our about us page.

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