Private Label Masters Review [Tim Sanders]

Welcome to our comprehensive review of Private Label Masters, an online course that’s designed to teach you the art of private labeling and selling products on Amazon.

In this review, we’ll provide you with valuable insights into what Private Label Masters has to offer, allowing you to make an informed decision on whether this course is the right choice for your eCommerce journey.

Private labeling on Amazon has become a popular business model for individuals looking to start or scale their online ventures. It involves branding and selling products as your own, creating a unique presence in the marketplace.

Private Label Masters, led by Tim Sanders, claims to provide the knowledge and strategies you need to succeed in this competitive field.

We’ll explore the content, structure, and student experiences associated with Private Label Masters to help you decide if it’s the right path for your eCommerce aspirations.

So, let’s begin our in-depth analysis of Private Label Masters.

Before I start…

If you’re tired of scams and want a real solution for making money online, check out my no.1 recommendation.

This is the best business to start in 2023 and made me over 27k last month alone:

Go here to see my no.1 recommendation for making money online

Key Takeaways

  • Private Label Masters, founded by Tim Sanders in 2018, is an online educational platform designed to teach aspiring entrepreneurs the skills needed to build or expand a private label business on Amazon.
  • The course’s curriculum is extensive, covering essential topics like product selection, marketing strategies, inventory management, and sponsored products. It aims to provide students with a well-rounded understanding of Amazon FBA.
  • Unlike “get rich quick” schemes, Private Label Masters promotes a steady, long-term growth approach. Tim Sanders, an experienced entrepreneur, emphasizes the importance of developing sustainable skills to thrive in the competitive Amazon FBA marketplace.
  • Learning materials in the form of photos and videos offer students practical demonstrations and visual aids to enhance their comprehension of the course content. This hands-on approach contributes to a more effective learning experience.
  • VERDICT: Private Label Masters is a legitimate and comprehensive course for individuals seeking to build or expand their private label business on Amazon, offering practical training and guidance for long-term success.

RECOMMENDED: Go here to see my no.1 recommendation for making money online

What is Private Label Masters

Private Label Masters (PLM) is an online course designed to equip aspiring entrepreneurs with the knowledge and skills required to build a successful Amazon FBA (Fulfillment by Amazon) business.

The core concept behind FBA is leveraging Amazon’s extensive warehousing and logistics network, allowing sellers to store their products in Amazon’s warehouses, manage orders, and even handle customer service, providing a hassle-free experience.

Private Label Masters Review

PLM focuses on the private labeling aspect of this business model, where participants learn how to find the right products and suppliers, brand them as their own, and optimize their presence on Amazon.

Fulfillment by Amazon is an attractive business model for many because it eliminates the need for personal warehousing, substantial upfront investments, and the complexities of managing logistics independently.

Private Label Masters Review [Tim Sanders] 34

Instead, entrepreneurs can focus on selecting and branding products, and Amazon takes care of the rest. However, it’s essential to understand that this convenience comes at a cost, with Amazon charging fees based on factors like product weight, dimensions, and storage space.

Therefore, Private Label Masters aims to provide a comprehensive understanding of this model, preparing individuals to navigate the intricacies of Amazon FBA successfully.

Building an Amazon FBA business is not as straightforward as it might seem at first glance. It requires dedicated effort, financial investment, and a strategic approach.

RECOMMENDED: Go here to see my no.1 recommendation for making money online

How does private label work?

Private label is a business model commonly used in e-commerce, particularly on platforms like Amazon, where entrepreneurs source generic or unbranded products from manufacturers or suppliers and rebrand them as their own.

Private Label Masters Review [Tim Sanders] 35

Other business models people explore on Amazon include retail arbitrage taught by Amazon Bootcamp and wholesaling, taught by The Wholesale Formula.

Here’s how the private label process typically works:

1. Product Selection and Sourcing:

Entrepreneurs begin by identifying a niche or category of products they want to sell. They conduct market research to assess demand, competition, and profit potential.

Once a product is chosen, they source it from manufacturers or suppliers. This often involves ordering products in bulk to benefit from economies of scale and obtain competitive pricing. These products are usually unbranded, providing an opportunity for private labeling.

2. Branding and Customization:

The core of private label is branding. Entrepreneurs create their own brand name, logo, and packaging for the product.

Customization might also include making minor modifications to the product to differentiate it from generic versions.

This step is essential for building a unique identity for the product and establishing trust with customers.

3. Selling on E-commerce Platforms:

With branded products in hand, entrepreneurs list their items for sale on e-commerce platforms like Amazon.

They create product listings that highlight their branding and the unique selling points of the product. Effective listing optimization and marketing strategies are crucial to attract potential customers.

Private label sellers then manage inventory, fulfillment, pricing, and customer service. By offering exclusive branded products, they aim to build a loyal customer base and generate sustainable income.

Overall, private label allows entrepreneurs to create their brand and product line without the need to design and manufacture products from scratch.

It offers a balance between control over branding and product customization while minimizing the complexities of full-scale manufacturing.

Who is Private Label Masters for?

Private Label Masters is for entrepreneurs who are looking to start or scale a private label business on Amazon.

Private Label Masters is an excellent option for entrepreneurs who are looking to start or scale a private label business. This Tim Sander’s course provides step-by-step training on how to build a successful business selling private-label products.

With a focus on crucial aspects like product selection and marketing, Private Label Masters equips students with the knowledge and skills needed to succeed in the competitive world of online selling.

The course also includes photos and videos that enhance the learning experience. While there may be some drawbacks, such as the higher price compared to other similar courses, overall, Private Label Masters offers valuable education for aspiring entrepreneurs in this field.

How does Private Label Masters help you make money?

Private Label Masters, created by Tim Sanders, aims to help you make money through a comprehensive Amazon FBA training program.

This course primarily focuses on private labeling, where you brand your products for sale on Amazon. By adopting this approach, you can differentiate your products and establish a unique brand identity, ultimately contributing to your potential for success on Amazon.

Private Label Masters equips you with the knowledge and skills needed to effectively navigate the Amazon FBA business model.

You’ll learn how to identify profitable product opportunities, negotiate with suppliers, and create your brand. This knowledge can help your products stand out in the competitive market and attract more customers, potentially leading to higher profits.

The course typically covers product research, sourcing, branding, marketing, and other essential aspects of running a successful Amazon FBA business, to empower you to build a profitable online business using Amazon.

RECOMMENDED: Go here to see my no.1 recommendation for making money online

Who is Tim Sanders and does he have a good reputation?

While researching Tim Sanders, I found that he is a marketer who predominantly operates as a consultant.

While he may not be one of the most prominent figures in the business world, you might have encountered his YouTube ads. His YouTube channel, although not widely recognized, has gained a reasonable amount of success.

Private Label Masters Review [Tim Sanders] 36

It’s important to note that much of the content on his channel appears to be geared toward promoting his products, so it may not provide all the answers you seek.

Regarding Tim Sanders’ net worth, there is limited publicly available information. However, he claims to have generated over $8 million in the past year. It’s unclear whether this figure represents his personal income or that of his clients.

Private Label Masters Review [Tim Sanders] 37

As a consultant, he seems to take a backseat role, primarily focused on offering guidance rather than actively practicing the strategies he promotes.

Regarding the reputation of Private Label Masters, it seems to be mostly positive. Tim Sanders appears to be genuine, running his successful Amazon businesses and sharing his earnings transparently. Many students have left positive reviews about Private Label Masters, which is a testament to the course’s effectiveness.

However, PLM remains a bit mysterious, as essential information about the course, such as pricing and the refund policy, can be challenging to find. Prospective students are required to participate in an “enrollment call” before joining the program. Most of the complaints about PLM are related to this enrollment process and the course’s cost once it is revealed.

RECOMMENDED: Go here to see my no.1 recommendation for making money online

Is Private Label Masters legit?

According to my research, Private Label Masters appears to be a legit program. It focuses on teaching Amazon FBA strategies, particularly the private label approach.

Tim Sanders, the creator, is known for running his successful Amazon businesses and sharing his earnings transparently, adding to the credibility of the course. Additionally, numerous positive reviews from students suggest that Private Label Masters has provided value to those who have taken the course.

However, it’s essential to keep in mind that the effectiveness of any course, including Private Label Masters, depends on individual circumstances, effort, and dedication.

While the course may be legitimate and informative, success in the Amazon FBA business requires hard work, research, and consistent application of the strategies learned in the program.

Private Label Masters Review

Private Label Masters is designed to provide a comprehensive understanding of the business model. The course is structured around several modules, each containing video content.

This setup enables students to learn through visual presentations rather than text-based materials. It’s important to note that the course’s structure emphasizes video content, so it might be helpful to check out Tim Sanders’ YouTube channel to get an idea of his teaching style and presentation methods.

After conducting thorough research, I’ve compiled a detailed overview of what you can expect to learn:

1. Introduction

Module 1 of the Private Label Masters course serves as the introductory section, as you’d expect. In this module, Tim Sanders lays the foundation for what students can expect throughout the course.

Right from the start, Tim emphasizes that the method he will share requires a substantial amount of hard work to achieve success. He doesn’t make any get-rich-quick promises and openly states that students should be prepared to follow the course diligently for at least six months before seeing significant returns.

Private Label Masters Review [Tim Sanders] 38

The module delves into the process of starting an e-commerce business, with a focus on the American market. Tim provides insights into Amazon’s fees, helping students understand the cost structure they will be dealing with as Amazon sellers. Additionally, he offers guidance on the types of products that are better to avoid, as they may lead to more trouble than they’re worth.

Furthermore, Tim addresses the importance of the right mindset for running a business. Developing the correct entrepreneurial mindset is a recurring theme in modern business courses and is considered crucial for long-term success. This introductory module sets the stage for the comprehensive training to follow in Private Label Masters.

2. Product Research

This module of Private Label Masters is dedicated to Product Research and is the most extensive section of the course, featuring over 3 hours of video content.

As the name implies, this module delves deeply into the art of identifying the right products to sell online. Tim Sanders offers invaluable insights into spotting products that are unlikely to sell well, allowing you to steer clear of unprofitable ventures.

Private Label Masters Review [Tim Sanders] 39

One essential topic covered in this module is trademarks and why you should avoid products with existing trademarks. Tim provides valuable information on how to identify products with trademarks in place, ensuring you can navigate these potential obstacles.

The module also focuses on finding products with low competition and high sales potential, making it particularly valuable for those new to product sourcing.

In summary, Module 2 offers comprehensive information that may not be present in other courses, making it a valuable resource for learners who want to excel in product research for their Amazon FBA business.

3. Product Sourcing

Module 3 of Private Label Masters focuses on Product Sourcing, guiding you to the world of Alibaba.

While there are various platforms available for sourcing products, this module exclusively covers Alibaba, the world’s largest product-sourcing platform. Given its extensive reach and resources, this focus is not a significant limitation.

Private Label Masters Review [Tim Sanders] 40

The primary emphasis of this module is on teaching you how to identify the right suppliers for your business and specific products.

You’ll gain valuable insights into building relationships with these suppliers, a crucial aspect of successful product sourcing. This ensures that any potential issues can be minimized since you’ll be working closely with trusted suppliers.

A significant highlight of this module is learning to negotiate discounts with suppliers, potentially making more money with your business. This is an essential skill for any Amazon FBA business, as it can lead to increased revenue and improved margins.

Overall, Module 3 provides comprehensive guidance on product sourcing, helping you establish strong connections with suppliers and drive your Amazon FBA business forward.

4. Shipping

This module delves into the crucial aspect of shipping, a topic often overlooked by many other courses. In an Amazon FBA business, understanding shipping processes is essential for success.

This module offers valuable insights into various shipping methods and freight forwarding.

You’ll gain a comprehensive understanding of the intricacies of the shipping process, ensuring that you’re well-equipped to navigate the logistics of your Amazon FBA business.

While other courses may skim over this critical area, Private Label Masters recognizes the significance of shipping and ensures that you have the knowledge and tools to handle it effectively, contributing to the overall success of your Amazon FBA venture.

RECOMMENDED: Go here to see my no.1 recommendation for making money online

5. Branding & Listing Optimization

Module 5 is a pivotal step in your journey to build a successful Amazon FBA business. In this section, you’ll shift your focus towards the establishment of your brand, a key aspect of developing a thriving Amazon business.

Private Label Masters Review [Tim Sanders] 41

This module provides an abundance of knowledge on optimizing your Amazon product listings. Optimized listings are vital for ensuring that your products are discoverable on the platform.

Additionally, this optimization strategy empowers you to outperform your competitors and ultimately increase your sales.

By dedicating time to branding and optimizing your listings, you’ll be on the path to building a strong and recognizable brand on Amazon. This is a crucial step in differentiating yourself in a crowded marketplace and achieving lasting success in the world of e-commerce.

6. Product Launch Time

In Module 6, it’s time to dive into the art of launching a brand new product on the Amazon marketplace. This module delves deep into the strategies and techniques for an effective product launch.

One standout feature is the comprehensive timeline provided. This timeline serves as a roadmap, guiding you through the various steps necessary to ensure a successful product launch.

Private Label Masters Review [Tim Sanders] 42

While no one can guarantee success in the unpredictable world of Amazon FBA, having a well-thought-out plan and the right resources can certainly increase your chances of achieving your goals.

By thoroughly grasping the principles and tactics presented in this module, you’ll be well-equipped to navigate the intricacies of launching new products, driving sales, and solidifying your presence on Amazon.

7. Sponsored Products

Module 7 delves into the world of sponsored products and introduces you to the use of Amazon PPC (Pay-Per-Click) advertising to promote your products.

While this strategy involves an initial investment, if you follow Tim’s guidance, the return on investment is likely to offset your expenses.

It’s important to note that this module primarily focuses on Amazon PPC as the primary method for generating traffic to your products.

Unlike some other courses, Private Label Masters doesn’t delve into alternative traffic generation methods. This singular focus on Amazon PPC may be seen as a limitation, as diversifying traffic sources could enhance the course’s comprehensiveness.

By mastering the techniques presented in this module, you’ll gain the knowledge and skills needed to leverage Amazon PPC effectively and optimize your product listings for increased visibility and sales.

8. Maintain and Scaling Your Business

This module is dedicated to helping you scale and expand your business. This section provides invaluable insights into launching additional products and outsourcing tasks to individuals who can help you maximize your revenue.

While it may be some time before you need to apply the knowledge from this module, it serves as a valuable resource when the time comes to grow your business. The detailed information provided in this section sets it apart from many other similar courses.

This module is a standard inclusion in courses like Private Label Masters, as it is designed to help entrepreneurs take their businesses to the next level.

Tim’s in-depth coverage of this topic demonstrates his commitment to providing comprehensive training to his students.

Facebook Group

Private Label Masters offers two Facebook Groups for individuals interested in the course.

The first group is free to join and provides valuable information about the course.

Private Label Masters Review [Tim Sanders] 43

The second group, which is exclusively available to members, offers a more in-depth and private space for discussing course-related topics and connecting with other entrepreneurs.

These Facebook Groups serve as a supportive community where you can gain insights, ask questions, and engage with fellow members who share a common interest in building a successful Amazon FBA business. The private Facebook group for course members offers a more exclusive environment for sharing experiences and learning from one another.

RECOMMENDED: Go here to see my no.1 recommendation for making money online

How much does Private Label Masters cost?

Private Label Masters does not list the course price on their website. To learn the exact cost of enrollment, you are required to schedule an “enrollment call” with the program.

However, according to my research, the standard price to join private label masters is around $5,000. It’s important to note that no payment plan options are mentioned.

In addition to the course fee, you will also need to allocate funds for purchasing inventory and advertising, and the total amount required may vary depending on the product you intend to sell.

During the enrollment process, Private Label Masters may ask if you have access to a minimum of $6,000 for starting your business. However, it’s unclear whether this amount includes the cost of the Private Label Masters training itself.

Some reports from students suggest that you may need an additional $5,000 to $8,000 beyond the course cost to cover various expenses related to running your Amazon FBA business.

Additionally, six months after joining Private Label Masters, you might be required to pay a monthly fee of $49 to maintain access to the private PLM community. It’s essential to have a clear understanding of the financial requirements associated with the course and starting an Amazon business before enrolling.

Refund Policy

The refund policy for Private Label Masters is not clearly outlined in publicly available information.

According to the PLM Terms of Service, the refund policy may vary depending on the specific product, service, event, or course you purchase.

Each of these will specify its own refund policy. It is crucial to clarify the refund policy directly with PLM, especially during an enrollment call, to ensure you have a clear understanding of the terms before joining the program.


During the enrollment call for Private Label Masters, it was reported that a “fast action” discount of $1500 may be offered.

This discount would reduce the cost of accessing PLM to $3500. However, it’s important to confirm the availability and details of any discounts directly with PLM during the enrollment call, as these offers may vary and could change over time.

RECOMMENDED: Go here to see my no.1 recommendation for making money online

Private label masters Student Reviews

After conducting my research into Private Label Masters (PLM), it’s evident that students have indeed achieved positive results with this course.

Private Label Masters Review [Tim Sanders] 44

As mentioned, it’s easier to find success stories for Private Label Masters than for many other Amazon FBA courses. What’s particularly reassuring is that I’ve been able to find a decent amount of student success stories after 2018.

The period before 2018 appeared to be something of a golden age for Amazon FBA, but Tim’s teachings still seem to be effective in recent years. This suggests that PLM continues to provide value and effective strategies for students looking to build their Amazon FBA businesses.

Let’s look at some of the reviews on Trustpilot:

There is a lot to Amazon FBA. There’s things like trademarks, manufacturing, shipping, paid search, box design, inventory management, accounting, etc. It’s an entire business usually run by one person. If you haven’t run a business before, the variety of problems you deal with will be something new. Tim gives you about a year or two worth of experience in one class. I am confident that without his class, most people would give up.

Harry Lime

I lost more than $10k hard money of this PLM program. Is is my forever regret in my life that I joint the group. It’s hard to succeed as he doesn’t walk you through along your journey until until at least you sell your first item. Yes, he has every week Q&A but that’s different than having someone on your shoulder while doing it. Then the worst thing is, they want you to pay $49/mo to stay in the group even you are not making any money yet. They don’t care you when you failed. No followups, no help, etc. They only care your money!

Alexander Bronola

Becoming an Amazon Seller is tough going. I would have given up long ago if I hadn’t signed up to PLM with Tim Sanders. Tim and his team are dedicated to the conscientious support of their students year after year. They have created a community that drives everyone forward together on their Amazon selling journeys. Tim’s course has the added benefit of his brilliant business mindset, which he shares generously along with his time. If you’re looking at Amazon selling, this is THE course you need to be on.

Sam Elliott-Smith

In general, Private Label Masters (PLM) has received a commendable 4.8/5 star rating on Trustpilot. What’s particularly notable is that most of the negative reviews or student dissatisfaction have been promptly responded to by the PLM team.

This level of engagement with students and a willingness to address concerns demonstrates a commitment to providing a positive learning experience and resolving issues that may arise during the course.

However, it’s important to note that many of the positive reviews on Trustpilot do not go into detail about the specific results achieved by students.

While high ratings indicate overall satisfaction, potential enrollees might find it beneficial to see more comprehensive feedback regarding the course’s impact on students’ success.

Pros of Private label masters

  1. Lots of student testimonials and success stories: Private Label Masters has a strong presence of student testimonials and success stories, demonstrating that students have experienced positive results and are willing to share their achievements. This can be an encouraging sign for potential students.
  2. Comprehensive, practical, and step-by-step training: The course is designed to be comprehensive, practical, and delivered in a step-by-step manner. This approach can be beneficial for students who prefer structured and detailed training.
  3. Active and helpful private community: Students have access to a private community, which can be valuable for networking, support, and sharing experiences. The presence of an active and supportive community can enhance the learning experience.
  4. Tim Sanders seems to be the real deal: Tim Sanders, the course creator, is perceived as a genuine Amazon seller, which adds to his credibility. His real-world experience can provide valuable insights to students.
  5. Weekly live Q&A calls with Tim: Weekly live Q&A sessions conducted by Tim Sanders can offer students opportunities to interact directly with the course creator, seek clarification, and get answers to their questions. This can contribute to a more personalized learning experience.

Cons of Private Label Masters

  1. Limited information about the course: Private Label Masters does not provide comprehensive information about the course, including its cost, course contents, and refund policy on its website. Prospective students are required to schedule an “enrollment call” to receive these details, which can be seen as a lack of transparency.
  2. Enrollment call pressure: Some reports suggest that individuals may experience pressure during the enrollment call to sign up for the course promptly. The urgency created during these calls may make potential students uncomfortable.
  3. Monthly fee for private community access: After six months of enrollment, students are obligated to pay a monthly fee of $49 to maintain access to the private community. This recurring expense should be considered when budgeting for the course.
  4. Higher cost compared to other Amazon FBA courses: Private Label Masters is relatively expensive compared to other Amazon FBA courses available in the market. The higher price point may deter some potential students, especially those on a budget.
  5. Significant investment needed: To maximize the chances of success with Private Label Masters, students have reported that a substantial investment of over $5,000 beyond the course fee is necessary. This financial commitment should be weighed carefully.

RECOMMENDED: Go here to see my no.1 recommendation for making money online

Private Label Masters Review: Verdict

In conclusion, Private Label Masters presents a mixed bag of opportunities and concerns for prospective Amazon FBA entrepreneurs.

With numerous student testimonials and success stories, the course appears to have delivered results for many.

The comprehensive, step-by-step training and an active private community offer promising avenues for learning and networking. Furthermore, the real-world experience of course creator Tim Sanders adds credibility to the program.

However, a lack of transparency about course details, including cost and refund policy, raises concerns about clarity and pressure during enrollment calls.

The additional monthly fee for access to the private community and the higher cost compared to alternatives may deter budget-conscious students. Moreover, the significant investment required beyond the course fee might pose financial challenges for some.

While Private Label Masters has garnered a strong Trustpilot rating and a commendable number of success stories, potential students must weigh the green lights and red flags carefully.

Ensuring that the course aligns with your goals and budget is essential before committing to this program in the competitive world of Amazon FBA entrepreneurship.


1. What is Private Label Masters?

Private Label Masters is an Amazon training course led by Tim Sanders that teaches business models such as retail arbitrage and private labeling with a step-by-step approach.

2. How does joining Private Label Masters benefit students?

Joining Private Label Masters gives students access to Tim Sander’s course material, a private Facebook group for support, student success stories for inspiration, and direct listing optimization strategies from Tim himself.

3. What strategy does Tim teach in his training?

In the third module of his lessons, Tim Sanders focuses on product research and uses compound layering techniques for selling products on Amazon’s front page.

4. Do all local business owners find success with this course?

While many have found it beneficial, there are also negative reviews indicating that participation doesn’t guarantee success or earning more money – making an informed decision is crucial!

5. Does the Private Label Master Course cost a significant amount?

Yes, as per several reviews, the course may require investing a decent amount compared to other coaches; however, successful students argue the knowledge gained justifies its cost.

6. Is there any alternative way to learn besides accessing his site?

Indeed! You can check out ‘Tim Talks’ via his YouTube channel or join his private group discussions on Facebook where he often shares useful insights about local lead generation and other services related to shipping more products from Amazon warehouses.

Before you leave

If you’re tired of scams and want a real solution for making money online, check out my no.1 recommendation.

This is the best business to start in 2023 and made me over 27k last month alone:

Go here to see my no.1 recommendation for making money online

David Fortune has been the editor since 2019. He is an expert at writing content on stock advisory services, side hustles, reviewing online business opportunities and many more topics. You can learn more about David on our about us page.

Go here to see the best business to start in 2024