Charli D’Amelio Net Worth: Over $10 Million In 2023?

Charli D’Amelio is one of the most popular social media influencers on TikTok with a net worth of over $20 million according to a recent celebrity net worth report.

Charli D’Amelio’s net worth is a direct result of her TikTok fame where she rakes in millions of dollars annually besides her other social media accounts such as YouTube, Twitter, and Instagram. She managed to rise to the top in what many content creators regard as a very competitive space.

In today’s article, we shall take a closer look at the different avenues she utilizes to make her millions of dollars. So stick around as we take a deep dive and learn how she acquired her fortunes and how she became one of the biggest influencers of her generation.

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Charli D'Amelio Net Worth: Over $10 Million In 2023? 7

Charli D’Amelio’s Net Worth in 2023

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Who is Charli D’amelio?

Charli D’amelio is an 18-year-old TikTok sensation born in 2004 in Norwalk, Connecticut. She was raised in a family of four comprising Heidi D’amelio (the mother), Marc D’amelio (the father), and Dixie D’amelio (older sister).

Charli D'Amelio Family

Her parents are successful professionals in their respective lines of work. Heidi D’Amelio is a professional photographer and a former model whereas Marc D’Amelio is a politician and a former Senatorial candidate with the Republican Party in the US.

Charli’s sister Dixie D’Amelio who is also a well-known social media personality has played a major part in Charli’s career. Basically, Charli D’Amelio comes from a successful family that probably shaped her path to stardom. Dixie D’Amelio is estimated to be worth over $10 million according to celebrity net worth reports.

How it all started

Charli D’Amelio became particularly interested in making videos at the tender age of 15 and has never looked back since then. Charli who is a naturally gifted dancer was determined to follow in her older sister’s footsteps thus she started by making lip syncing videos on TikTok.

Who is Charli D'Amelio?

Her first video lip syncing video which she did with her friend on TikTok was back in 2019. Later, she began doing dance videos of trending songs like “renegade” and “camp song” marking the beginning of a journey.

Her TikTok account following grew exponentially within the first 3 months as her trendy dance videos were going viral. Charli D’Amelio showed no signs of slowing down by constantly creating them to remain relevant to her massive following. Soon, her account blew up gaining thousands of followers daily, and before long she had over 10 million followers in under 4 months.

In 2021 she was the most followed TikTok user, which was less than 2 years after joining. However, she was dethroned by another creator known as Khaby Lame in 2022, renowned for his hilarious silent reaction videos. Another famous creator, Bella Poarch is also one of the more popular names on the platform.

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Charli D’Amelio’s social media accounts in numbers

After Charli D’Amelio debuted on TikTok in 2019, she quickly became an instant hit. She has since amassed close to 150 million followers on TikTok and is still growing. Her TikTok account contains numerous videos that have accumulated over 11.3 billion likes.

Charli D'Amelio net worth

It’s worth noting that Charli D’Amelio was the first content creator on TikTok to be awarded for reaching 50 million followers in 2019 and 100 million followers in 2020. She holds this record to date earning the recognition of the Guinness World Book of Records. She was the first person to achieve this fete ever in the history of TikTok.

Charli D'Amelio Instagram

On Instagram, her official account also has impressive numbers since she has over 48 million followers. Charli D’Amelio also has a YouTube account where she posts content regularly. The account has over 9.3 million subscribers with over 321.9 million views. She also has Facebook and Twitter accounts that she also uses to reach her millions of fans worldwide.

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What is Charli D’Amelio’s Net Worth?

Charli D’Amelio’s net worth is estimated to be approximately $20 million in 2022 according to Forbes estimates. Her earnings streams are generated mainly from endorsement deals, sponsorships, merchandise sales, YouTube ad revenue, and licensing deals.

Brand partnerships

Charli earns handsomely through deals with major brands. It is one of the most popular ways for influencers to make money on platforms like TikTok, YouTube, and Instagram.

A good example here is her paid partnership with Sabra Hummus during the 2020 Super Bowl which was after signing with United Talent Agency.

Reports indicate that Charli was paid approximately $1 million for her appearance in the super bowl commercial and a memorable dancing routine with Jennifer Lopez at the Halftime show.

She has worked with several beauty and fashion brands which have immensely added to her net worth. Charli and her sister Dixie, have ventured into beauty and fashion jointly by partnering with companies such as Coastal craze, Morphe cosmetics, Pura Vida, and Orosa Beauty among others.

From these partnerships, they have successfully created their own unique product brands such as a jewelry line called ‘the Charli D’Amelio pack’ and a nail polish collection with Orosa Beauty.

Sponsorship deals on TikTok

In today’s world, top brands bring influencers on board in a bid to boost sales, and this has since worked for many. Since Charli D’Amelio is one of the most followed persons on TikTok, which means that she gets numerous sponsorship deals by attracting attention from big advertisers.

Charlie D’Amellio is reportedly paid a whopping $100,000 for every single sponsored post she puts on TikTok.

She has worked with international brands such as Amazon, Sony, Revlon, and Chipotle just to name a few. She is likely to make millions of dollars annually just from sponsored posts which increases Charli d’amelio’s net worth.

According to Forbes, Charli was ranked as the highest paid tiktok personality in 2021 making over $5 million. TikTok awarded Charli $100,000 for reaching the 100 million followers milestone in 2020. She later donated the entire cheque to the American Dance Movement which offers dance education to teens in America.

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Merchandise sales

Charli D’amelio launched a custom drink called “The charli” in 2020 in collaboration with Dunkin Donuts. The signature drink was a limited-time offer product but due to its success it is still available under a different name “The Charli cold foam”. This partnership boosted Dunkin Donuts sales although it’s unclear how much money she earned from that deal.

Charli and Dixie have a clothing line in partnership with Hollister Co. Charlie, and Dixie created their trendy casual clothing line known as Social Tourist in May 2021 which created a lot of buzz everywhere. The joint venture is reportedly earning Charli approximately $5 million annually.

Charli D’Amelio had a busy 2020 closing the year by announcing the release of her debut book titled Essentially Charli: The Ultimate Guide to Keeping It Real. The book touches on her childhood experiences and fundamental issues affecting the modern teen which includes tips on how to succeed in life. It is a best-seller according to New York Times and is currently available at Amazon for $19 per copy.

Charli D’Amelio and her older sister Dixie signed a licensing deal with Just Mobile Direct, a manufacturer of ring lights. Ring lights are useful accessories used when creating videos or when vlogging. Charli earns an undisclosed percentage of every unit sold by Just Mobile Direct which adds to Charli D’Amelio’s net worth.

Also, the D’Amelio family teamed up with Simmons bedding company and designed a custom made mattress which was released in 2021.

Appearances on TV and Films

Charli D’Amelio has starred in a reality tv show on Hulu, a docuseries called the D’Amelio show, which premiered in September 2021. The reality show is about the D’Amelio family. The first season of the show gained so much success that Hulu renewed it for another season which premiered in September 2022.

Hulu recently confirmed that a third season is underway. It’s unclear how much Hulu is paying but it’s surely a mouthwatering amount that could amount to millions of dollars.

Charli also featured in the 31st season of the “Dancing with the stars” show which she went on to win. Charlie D’Amellio pocketed at least $345,000 from that show in 2022 adding to her current net worth.

In 2020, Charli landed an acting gig making a feature film debut in an animated show titled StarDog and TurboCat. Charli has also starred in several music videos notably in Jenniffer Lopez’s “Maluma” music video and Bebe Rexha’s “Baby am Jealous” music video.

YouTube Ad Revenue

Content creators who post videos on YouTube such as Charli can earn money a number of ways through their videos. Basically, they earn money from the number of ads watched based on the click-per-conversion rate algorithm run by Google.

Being a YouTuber can be lucrative as we’ve seen with others like Shmee150Ryan Kaji, and Carl The Moon.

Charli D’Amelio’s YouTube account has over 321.9 million views which means she has possibly made tens of millions from her videos to date. Her YouTube account has over 9.3 million subscribers and counting. She will continue to generate income thus increasing her net worth.

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Charli D’Amelio Achievements and Honors.

Charli is a social influencer personality who has achieved plenty of accolades. She was nominated for the Social star of the year from 2020 to 2022 by the People Choice awards. However, she is yet to win in that category.

She also won in the Breakout creator category at the Steamy Awards in 2022 and has been nominated as the creator of the year 4 times.

Charli became the youngest person to be listed in the Fortune list and Forbes in 2020. She was listed in Forbes 30 under 30 and Fortune 40 under 40 lists which is a remarkable achievement.


Charli D’Amelio net worth in 2022 of over $20 million is primarily as a result of being consistent over the last few years. She has done it all her future seems to be even brighter based on her upward trajectory and audience insights since 2019.

Before you leave

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Charli D'Amelio Net Worth: Over $10 Million In 2023? 7

David Fortune has been the editor since 2019. He is an expert at writing content on stock advisory services, side hustles, reviewing online business opportunities and many more topics. You can learn more about David on our about us page.

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