Blog By Number Review: Suzi Whitford Legit?

Eager to launch a profitable blog but overwhelmed figuring out the steps? Blogger Suzi Whitford of Freedom By Number aims to simplify the process with her course, Blog by Number.

This training promises to walk you through building a money-making blog from A to Z using Suzi’s formula.

In this Blog by Number Review, I’ll be providing an extensive analysis of Blog by Number based on thoroughly analyzing the course. I’ll share my insights into the quality of Suzi’s instruction, the topics covered, the teaching format, and whether the course truly makes blogging success achievable for beginners.

As an experienced online entrepreneur myself, I know how daunting blogging can seem initially and my goal is to assess whether Blog by Number provides clarity for newcomers or merely overcomplicates the process.

Before I start…

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Key Takeaways

  • Blog by Number is an online course by Suzi Whitford, a course primarily designed for mommy bloggers but applicable to anyone interested in blogging.
  • The course covers various methods to monetize your blog, including sponsorships, selling digital products, affiliate marketing, display ads, and selling services.
  • Blog by Number is priced at $147, and there’s also an option for a “DONE FOR YOU” package at $1,997, which includes additional services like professional blog setup and support.
  • There is no refund policy, so you need to be sure about your purchase before you take the plunge.
  • VERDICT: While Blog by Number is a valuable resource for beginners, it may not provide value to experienced bloggers and they are better off finding another resource.

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What is Blog By Number?

Blog by Number is an online course by Suzi Whitford. She founded Freedom by Number, a platform she runs with her husband, John Whitford.

Freedom by Number is a business whose stated goal is to help as many families achieve freedom through digital, passive-income-focused online businesses.

Suzi is also known for her blog, Start a Mom Blog.

While Suzi primarily focuses on teaching moms how to start successful blogs and earn money, her content still works for non-moms.

Blog by Number has enrolled over 100,000 students and has been gaining attention in the blogging community.

Blog by Number Review

Blog by Number is all about helping you establish and grow a blog that attracts substantial traffic from search engines like Google and Bing.

Suzi covers many ways to monetize your blog, but they can generally be grouped into five main categories:

  1. Sponsorships: Partnering with companies or brands to promote their products or services through sponsored content on your blog.
  2. Creating and selling digital products: Developing and selling downloadable items such as e-books, courses, or templates directly from your blog.
  3. Affiliate marketing: Promoting products or services and earning a commission on sales generated through your blog.
  4. Display ads: Placing visual ads like banners, images, or videos on your blog and generating income from ad views and clicks.
  5. Selling services: Offering your services, such as consulting or coaching, to your blog’s audience.

While the sales page suggests you can make money from your blog right from the start using these methods, it’s worth noting that this can be a bit misleading.

Building a successful blog usually takes time and consistent effort.

Now, you can think of Suzi Whitford’s training in “Blog by Number” as a documentation of her journey to building a highly successful business. When you invest in the training, you gain access to all of the strategies she implemented in her business.

Inside the members’ area, you’ll find downloads, checklists, templates, and ebooks, making your blogging journey easier.

One thing that we noticed in our research is the potential need to pay for updates to the course.

The information on this isn’t entirely clear, but you’ll receive free updates for the current version of the course.

If there’s a new version in the future, as an existing student you will likely receive a significant discount when upgrading.

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Who is Suzi Whitford?

Suzi Whitiford work at home mom with son (

Before venturing into blogging, Suzi was an Industrial Engineer, working for companies like Walt Disney World and General Electric.

Suzi Whitford is a highly respected blogger known for her successful Start a Mom Blog geared toward aspiring mom bloggers.

Suzi manages multiple blogs, besides Start a Mom Blog.

She also offers a range of online courses along with her husband as part of Freedom by Number.

Suzi Whitford has a YouTube channel with over 26K subscribers

Suzi Whitford has a YouTube channel

That’s no small feat!

Her channel is chock full of information about making money online.

She covers a wide array of topics, and if you’re curious about what her content looks like, here’s a little sneak peek.

Suzi Whitford on YouTube

This screenshot gives you a glimpse of the kind of videos she shares with her audience.

So, if you’re interested in the world of online income generation, Suzi’s channel might be a valuable resource to explore.

She is also huge on Pinterest where she has over 58K followers.

Suzi Whitford on Pinterest

Getting the most out of Pinterest is one of the topics she covers in the course and it’s good to know that she knows how it works and can, therefore, show you how to leverage it to promote your blog and online business.

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Who is the Target Audience For Blog By Number?

Blog by Number is a course that Suzi usually markets to busy moms who want to venture into the world of blogging but have limited time.

She says that it is designed for those who may only have sporadic hours to dedicate to a side hobby like blogging.

The course aims to simplify the technical aspects and time commitment often associated with blogging, making it accessible for moms who wish to share their voices with the world.

Having said that, despite its marketing as a course for moms, it’s not exclusively for them. The content is beneficial for anyone interested in starting a blog, regardless of their parental status.

Also, while the focus is on moms, the lessons and guidance in this course can apply to bloggers in any niche, not just mom bloggers.

So, it’s a valuable resource for anyone looking to kickstart their blogging journey.

What is Included in Blog By Number?

Most of the lessons are in video format, although some are presented as text. The videos are well-produced and generally short and to the point.

The training covers a wide range of topics, including email, Facebook, and Pinterest marketing, legal pages, SEO, and design. It also offers numerous bonuses that complement the main lessons.

blog by number course review sharing page

Once you log into the training, you’ll find it organized into modules.

There are 12 main modules, 3 introductory modules, an ending module, and 2 bonus modules.

Let’s take a quick tour of what you’ll cover in the modules:

Module 1: Why Should You Start a Blog?

In this module, you’ll discover the compelling reasons for embarking on your blogging journey. It sets the stage for your blogging adventure and outlines the benefits you can reap.

Before you jump into the technical and writing aspects of blogging, Suzi stresses the importance of focusing on your mindset and understanding the right approach to achieve maximum success in the blogging business.

Module 2: How to Decide on the Perfect Blog Niche for You

When it comes to starting a blog, picking the right niche is crucial. It’s not just about following your passions anymore; it’s about making a smart choice that can lead to faster growth and higher profits.

In this module, you’ll discover how to select a topic that not only excites you but also has the potential to be a successful and profitable blogging venture. It’s all about finding that sweet spot where your passion meets profitability.

This module walks you through the process, helping you select a niche that aligns with your interests and audience.

Module 3: How to Create an Unforgettable Blog Name

According to Suzi, choosing the right name for your blog can be quite a challenge for many people.

She believes it can even stall your progress when starting a blog. In this module, she guides you through the process of selecting the perfect name for your blog quickly and efficiently.

Module 4: Step by Step – How to Start a Blog

Here, you’ll get into the nitty-gritty of setting up your blog. It’s a step-by-step guide to launch your blog, complete with practical insights and tips.

Module 5: How to Setup a Powerful and Free Theme

Blog by Number by Suzi Whitford

Your blog’s theme affects its appearance and functionality. This module helps you select a powerful and free theme that suits your blog’s purpose.

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Module 6: How to Supercharge Your Blog with Plugins

Plugins can add valuable features and functionality to your blog. This module explains how to leverage plugins effectively.

Module 7: The 3 Key Blog Posts to Make Money

This is all about a growth-focused strategy for your blog.

It’s a guide to help you understand the types of blog posts that can boost your blog’s traffic and which ones to steer clear of.

Plus, it offers a monthly blogging calendar and strategy to keep you on track with your blog’s growth. So, if you want your blog to soar in terms of traffic, this module has got you covered.

In this module, you learn how to create blog posts that not only delight your readers but also get the nod of approval from search engines to help you master the craft of blogging effectively.

Module 8: The Mandatory Pages Every Blog Needs

Certain pages are essential for every blog, from legal pages to those that build trust with your audience. Module 8 guides you through creating these must-have pages.

Module 9: How to Create Pinterest Images That Go Viral

Pinterest is a powerful platform for driving traffic to your blog. This module teaches you how to create captivating images that resonate with Pinterest users.

Module 10: How to Get Thousands of Visitors – Blog Traffic

Every blogger wants more readers. Module 10 provides insights and strategies for increasing your blog’s traffic.

You learn four keyword research strategies. These strategies are designed to take your blog posts from beginner to advanced level.

Blog by Number by Suzi Whitford

The goal is to boost your confidence that every post you write has a great shot at reaching the very top of Google’s search results.

Plus, it’s not just about getting a quick win – these strategies are meant to bring you traffic for years to come.

Module 11: How to Make Money Blogging – Your First $1

Monetizing your blog is a significant milestone. This section offers guidance on making your first dollar through blogging.

Now that your blog is gaining traction, you learn how to start turning your passion into a paycheck.

In this module, Suzie explores two effective passive income techniques that can help you transform your blog into a source of steady earnings.

Module 12: Build Your Email List

An email list is a vital asset for a blogger. Module 12 walks you through the process of building and nurturing your email list, enabling you to connect with your audience effectively.

So, whether you’re a complete beginner or are looking to take your blog to the next level, the Blog by Number course covers everything you need to know to succeed in the world of blogging.

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Bonus 1: 4 Blogging Growth Strategies

To take your blog from a profitable hobby to a full-fledged freedom business, this bonus offers four powerful strategies to help you scale your blog to any level you desire.

It’s all about achieving the heights of success.

Bonus 2: Heavenly Hosting

Unlike many blogging courses that leave you in the dark when things go wrong, this bonus guides you on managing your website like a pro.

Learn to set up automatic backups, create professional email addresses, establish staging sites, and make your website virtually crash-proof.

Bonus 3: Blog Beautiful

While even plain websites can rank on Google, having an aesthetically pleasing site is a game-changer.

This bonus focuses on making your blog visually stunning by using professional design templates and providing easy-to-follow customization tutorials.

By the end of it, your site will be a sight to behold.

Bonus 4: Super-charged SEO

Traffic is the lifeblood of a blog’s success, and this bonus dives deeper into SEO strategies. It introduces additional free software that can boost your blog post rankings.

Learn to use artificial intelligence to continually improve your blog’s performance, making it smarter, happier, and more profitable.

Bonus 5: WordPress 101

Launching your first WordPress blog can be overwhelming, but this bonus simplifies the process. It guides you through every screen and button, explaining their functions step by step.

It’s a handy resource for whenever you’re curious or unsure, providing that “aha” moment you need.

You also get additional freebies:

  • How to Sell Printables on Your Blog
  • 8,209 Popular Blog Post Ideas
  • How to Sell Services on Your Blog
  • 20 Free Stock Photos
  • Complete Blogging Workbook


If you’re interested in starting a blog but have a tight budget, Suzi offers a great solution.

She has a standalone Blog by Number ebook available for just $18. This ebook is a more affordable way to access her content.


What’s even better is that if you decide to upgrade to the full Blog by Number course later on, you can simply email Suzi, and she’ll provide you with a $18 discount coupon, ensuring you don’t pay for the same content twice.

The Blog by Number ebook has over 140 pages of detailed guidance, covering essential topics for new bloggers.

It includes everything from choosing your niche and blog name to setting up your blog, how to write blog posts, creating shareable images, driving traffic, and making money through blogging.

The ebook also offers some valuable bonus resources, including a list of blog post title ideas, tips on the best types of blog posts to write, recommendations for Facebook groups for bloggers, and Pinterest image templates.

It’s a comprehensive and budget-friendly resource for aspiring bloggers who like Suzi’s approach but are unwilling or unable to invest in the full course.

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What Are People Saying About Blog By Number?

With a sizable audience and a free course downloaded by nearly 100,000 people, there are many testimonials for Suzi’s Blog by Number training.

While conducting research on Blog by Number, it became evident that praise for the training and Suzi is more common than criticism.

Here are some we found on the sales page:

Blog by Number Reviewhonest review of blog by numberhonest review of blog by numberhonest review of blog by numberhonest review of blog by number

Having said that, few testimonials have reported tangible results, rather than general praise. like these ones:

mom blog reviewhonest review of blog by number

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Blog By Number Pricing

The cost of buying Blog by Number is $147.

How much does Blog By Number cost

They offer another pricing option called “DONE FOR YOU” for $1,997.

How much does Blog By Number cost

With this option, you not only get the entire course but also some extras:

  • Professional Blog Setup: Their team of experts will handle all the technical aspects of setting up your blog for you. You just need to answer a few basic setup questions, and they’ll take care of the rest.
  • Fast and Secure Blog: They ensure that your blog is not only up and running but also optimized for speed and security.
  • Custom Domain Connection: They’ll connect your custom domain, giving your blog a personalized touch.
  • 30 Days of Hands-On Support: You get a whole month of support to guide you through any questions or challenges you may encounter.
  • Lifetime Access to Premium Plugins: You’ll also have lifetime access to over $1,000 worth of premium plugins, which can enhance your blog’s functionality.

There are two more upsells to consider:

  • The Blog Growth Cookbook: 208 Recipes for Success, which costs an additional $13. This upsell promises to provide a variety of traffic strategies, blog post ideas, and methods to grow your email list. The page for this upsell claims it’s offered at a 50% discount.
  • Printables by Number, which is an additional $147. It’s described as having “everything you need to design, create, and sell profitable digital products on auto-pilot.” The regular price is allegedly $197.

After your purchase, you’ll encounter a series of upsells. If you initially chose the $147 package, you’ll first be offered an upsell for the Blog Building Bundle, which costs an additional $48, making the total $195.

Refund Policy

Blog by Number has a no-refund policy, which means that if you purchase the course, you won’t be able to get your money back.

Due to the nature of the products, all sales of products and/or services on this website are final. No refunds will be issued. All digital content will be released at once.

We truly believe in giving more than receiving and each of our products and services is designed by keeping this core principle in mind.

The prices are intentionally kept reasonably low in price as compared to market value to give you the tools and information you need at an affordable price.

This policy is not favorable because it doesn’t give any wiggle room for those who may not find the content suitable for their purposes.

For example, if you already have a good understanding of the course content in the course and looking to level up, there’s no way out.

What We Like About Blog By Number

  • The course provides great value for its price of $147. Many courses at higher price points offer far less content. Blog by Number is a comprehensive resource for learning how to start a blog, including crucial information often omitted by other courses.
  • The training provided by Blog by Number is thorough, and practical, and takes you through the process step by step. It’s designed to equip you with the knowledge and skills you need to succeed in blogging.
  • This course covers various methods to generate traffic for your blog, including search engine optimization (SEO), Facebook, and Pinterest. This diversity can help you reach a broader audience.
  • Blog by Number appears to keep its training materials up to date. This is crucial in the ever-evolving world of blogging, ensuring that you have access to the latest strategies and techniques.
  • Suzi’s teaching style is enjoyable and accessible. It feels like you’re having a friendly conversation about blogging rather than being in a formal classroom. Even if you’re not tech-savvy, Suzi’s clear and easy instructions make it a breeze to follow along.
  • The course includes fantastic bonuses that are worth the price on their own. Highlights include a guide on selling printables, a highly useful blogging workbook, and a collection of free templates provided by Suzi. These resources not only add value but also save you time and effort.

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The Downsides of Blog By Number

  • While the marketing for Blog by Number seems generally transparent, it does raise some concerns with potentially misleading claims. Promising that you can start making money from your blog on the first day might seem like an attempt to encourage course sales. While such quick success is possible, it’s often not the norm.
  • A notable issue is the absence of a private community and support, which is often available in most blogging courses. This might explain the affordable price of the course.
  • There are some navigation challenges. It can be tricky to identify the current lesson as it’s displayed in a small sidebar. Finding a specific lesson or section can also be cumbersome due to the lack of a search function and chapter markings in the videos.
  • There are multiple upsells that follow the initial purchase of the core training, which can be a bit overwhelming.
  • Another downside is that there are no refunds available, so you need to be certain before making a purchase.
  • The course primarily consists of video lessons, and while this might be a significant advantage for many people, it might not suit those who prefer written materials for learning.

Blog By Number Alternatives

  • Scale Your Travel Blog is an online course aimed at travel bloggers who aspire to elevate their skills and potentially earn a substantial income from their blog.Scale Your Travel Blog Review This coaching program provides structured guidance to improve various aspects of travel blogging, including content creation, audience engagement, and income generation strategies. Mike and Laura, experienced travel bloggers, share their knowledge and expertise throughout the course.
  • Food Blogger Pro is an online course and community created by Lindsay and Bjork Ostrom, successful food bloggers behind Pinch of Yum.Food Blogger Pro Review This course is designed to help individuals interested in food blogging to learn how to create, grow, and monetize their blogs. The course covers various aspects of food blogging, including recipe development, food photography, content creation, SEO, social media marketing, and monetization strategies like affiliate marketing and brand partnerships.
  • The Niche Site Profits Course, previously known as the Fat Stacks Bundle from Fat Stacks, offers extensive training on creating successful niche websites.Niche Site Profits Review This course provides a step-by-step guide filled with valuable content and practical applications. Jon, the creator, primarily emphasizes monetizing niche sites with display ads.
  • Perfecting Blogging by Sophia Lee is an online course designed to help individuals launch and grow a profitable blog.Perfecting Blogging Review The course aims to provide a blueprint for growth and monetization, offering proven tactics for increasing traffic, converting readers, improving SEO rankings, and generating income through affiliates, advertising, and more.
  • Blogging Fast Lane is an online course created by Anna and Tom from Adventure In You. The course is designed to help individuals start and grow successful, profitable blogs. Its core objective is to provide a step-by-step framework for launching a lucrative blog within 90 days.What is Blogging Fast Lane This course covers everything from conceiving a blog idea and setting up the site to content creation, blog promotion, traffic generation, and various income streams’ monetization. Key topics encompass choosing a profitable blog niche, setting up a blog with WordPress, creating a business plan, optimizing content, using social media and email marketing, building traffic through SEO, and making money through affiliate marketing, advertising, products, and services.
  • Blog Growth Engine 4.0, created by renowned blogger and digital marketer Adam Enfroy, is an online training course designed to provide you with the tools and strategies necessary to start, launch, and monetize a successful blog.Blog Growth Engine Review This comprehensive course offers a step-by-step system for blogging success, covering essential topics like creating compelling content, mastering SEO, effective link-building, and driving traffic to your blog. What sets it apart is its focus on actionable strategies that can be put into practice immediately, making it suitable for beginners looking to become blogging experts.

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Our Blog By Number Verdict

In conclusion, Blog by Number by Suzi Whitford is a useful resource for those looking to set up a blog without breaking the bank. It offers step-by-step guidance for blog creation.

However, it’s important to set realistic expectations. If you’re hoping for a quick way to make money online, you might be disappointed.

One notable drawback is the lack of a private community or support system, which means you’re pretty much on your own with the course materials after signing up. This might not be a problem for those who are already experienced bloggers, but if you’re new to blogging, it could be a bit challenging.

For experienced bloggers who are already achieving noticeable results, Blog by Number may come across as too basic. In that case, you might want to explore more advanced courses.

Additionally, it’s worth noting that the training has a no-refund policy.

So, before committing to Blog by Number, you might want to explore Suzi’s free courses to see if they align with your needs and goals.

Overall, it’s a solid choice for beginners looking to start their blogging journey but may not be the best fit for everyone, especially those seeking quick monetary returns or more extensive support.


What is Blog By Number?

Blog by Number is a blogging course created by Suzi Whitford, aimed at helping individuals build and grow profitable blogs. It covers various aspects of blogging, including niche selection, blog setup, content creation, traffic generation, and monetization strategies.

Who is Suzi Whitford?

Suzi Whitford is the creator of Blog by Number and the founder of her own blog called Start a Mom Blog. She is a successful blogger known for her expertise in the blogging world. Suzi has a background as an Industrial Engineer and has created multiple online courses to help people achieve success in the blogging business.

Who is Blog By Number Meant For?

While Blog by Number is primarily marketed to busy moms, it is not exclusively for them. The course content is beneficial for anyone interested in starting a blog, regardless of their parental status. It’s suitable for beginners and those looking to kickstart their blogging journey.

How does Blog By Number work?

Blog by Number includes video and text lessons covering a wide range of topics related to blogging to show students how to establish and run their own blogs. It covers niche selection, blog setup, content creation, traffic generation, and monetization strategies. The course also offers valuable bonuses, including resources for selling printables, blog post ideas, and more.

Are there any upsells in Blog By Number?

Yes, Blog by Number has upsells, such as the Blog Growth Cookbook and Printables by Number, which offers additional resources and strategies. There is also an option called “DONE FOR YOU” for those who want assistance with setting up their blog.

Is there a refund policy for Blog By Number?

No, Blog by Number has a no-refund policy. All sales of products and services on the website are final. It’s essential to be certain before making a purchase.

What are the alternatives to Blog By Number?

There are several alternatives to Blog By Number, such as “Scale Your Travel Blog,” “Food Blogger Pro,” “Niche Site Profits Course,” “Perfecting Blogging,” “Blogging Fast Lane,” and “Blog Growth Engine 4.0.”

These courses offer various approaches to blogging and content monetization (they are not necessarily starting a mom blog courses).

What are the downsides of Blog By Number?

Some downsides of Blog by Number include potentially misleading marketing claims, the absence of a private community and support, navigation challenges on the platform, multiple upsells after the initial purchase, and the lack of a refund policy.

Is Blog By Number suitable for experienced bloggers?

Blog by Number is primarily designed for beginners and those looking to start their blogging journey. Experienced bloggers might find the course content too basic for their needs.

Can Blog By Number help me make money quickly with my blog?

While Blog by Number provides valuable guidance for building a blog, it’s important to understand that making money from a blog often takes time and consistent effort. Quick success is not guaranteed and may require additional strategies and work beyond the course material.

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